Bibliography PERSUASION

 

Version 1.0. December 19, 2003

 

 

Aarts, B. (1997). English syntax and argumentation. New York: St. Martin's Press.

 

Aarts, B. (2001). Engish syntax and argumentation. Houndmills, Basingstoke, Hampshire New York: Palgrave.

 

Abbott, D. P. (1996). Rhetoric in the New World: Rhetorical theory and practice in colonial Spanish America. Columbia: University of South Carolina Press.

 

Abelson, H. I. (1959). Persuasion: how opinions and attitudes are changed. New York: Springer Pub. Co.

 

Abernathy, E. (1964). The advocate. New York: McKay.

 

Adam, J. M., & Bonhomme, M. (1997). L'argumentation publicitaire. Rhétorique de l'éloge et de la persuasion.

 

Adams, K. H. (1999). Progressive politics and the training of America's persuaders. Mahwah, N.J.: L. Erlbaum Associates.

 

Ahlborn, H. U. (1975). Kommunikation und Lernprozesse. Zur Praxis pädagog. Beeinflussung ; (überreden, überzeugen). Stuttgart Berlin Köln Mainz: Kohlhammer.

 

Alberoni, F., Miotto, A., & Sirigatti, S. (1974). Consumo comunicazione e persuasione. Psicologia del comportamento collettivo. Milano: ETAS libri.

 

Allen, M., & Preiss, R. W. (Eds.). (1998). Persuasion. Advances through meta-analysis. Cresskill, N.J.: Hampton Press.

 

Ambrester, M. L., & Strause, G. H. (1984). A rhetoric of interpersonal communication. Prospect Heights, Ill.: Waveland Press.

 

Anatol, K. W. E. (1976). Fundamentals of persuasive speaking. Palo Alto, Calif. Toronto: Science Research Associates.

 

Anatol, K. W. E. (1981). Persuasive speaking. Chicago: Science Research Associates.

 

Andersen, K. E. (1971). Persuasion: Theory and practice (by) Kenneth E. Andersen. Boston: Allyn and Bacon.

 

Andersen, K. E. (1971). Persuasion: theory and practice. Boston: Allyn and Bacon.

 

Anderson, N. R. (1972). Self-esteem manipulations as persuasive messages. Seattle: University of Washington.

 

Andrews, R. (1995). Teaching and learning argument. London: Cassell.

 

Andrews, R. (Ed.). (1989). Narrative and argument. Milton Keynes: Open University Press.

 

Andriessen, J. (Ed.). (1999). Foundations of argumentative text processing. Amsterdam: Amsterdam University Press.

 

Andriessen, J., & Coirier, P. (Eds.). (1999). Foundations of argumentative text processing. Amsterdam: Amsterdam University Press.

 

Andrusia, D. (1997). The perfect pitch. How to sell yourself for today's job market. New York: Warner Books.

 

Annigian, V. (1993). Creative communication. Saratoga, Calif.: R&E Publishers.

 

Anscombre, J. C. (1995). Théorie des topoï. Paris: Editions Kimé.

 

Anscombre, J. C., & Ducrot, O. (1983). L'argumentation dans la langue. Bruxelles: P. Mardaga.

 

Anscombre, J. C., & Ducrot, O. (1994). La argumentación en la lengua. Madrid: Editorial Gredos.

 

Anzinger, M. (2003). Gainborough pictures reframed, or, Raising Jane Austen for 1990s film. A film-historic and film-analytical study for the 1955 films Sense and sensibility and Persuasion. Frankfurt am Main New York: P. Lang.

 

Applbaum, R. L., & Anatol, K. W. E. (1974). Strategies for persuasive communication. Columbus, Ohio: Merrill.

 

 

Appleman, J. (1968). Persuasion in brief writing. Vienna, Va.: Coiner Publications.

 

Arens, K. (1971). Manipulation. Kommunikationspsychologische Untersuchung mit Beispielen aus Zeitungen des Springer-Konzerns.. Berlin: V. Spiess.

 

Arico, S. L. (1994). Rousseau's art of persuasion in "La nouvelle Heloise". Lanham: MD: University Press of America.

 

Aron, R., Fast, J., & Klein, R. B. (1986). Trial communication skills. Colorado Springs, CO: Shepard's/McGraw-Hill.

 

Aron, R., Fast, J., & Klein, R. B. (1986). Trial communication skills. New York: McGraw Hill.

 

Aron, R., Fast, J., & Klein, R. B. (1996). Trial communication skills.

 

Aubuchon, N. (1997). The anatomy of persuasion. New York: Amacom.

 

Austen, J. (1987). Persuasion. Hamlyn.

 

Austen, J. (1990). Persuasion. Thorpe.

 

Austen, J. (1992). Persuasion. New York: Knopf.

 

Austen, J., & Chapman, R. W. (Eds.). (1985). The manuscript chapters of Persuasion. London: Athlone Press.

 

Austen, J., & Davie, J. (Eds.). (1991). Persuasion. New York, NY: Oxford University Press.

 

Austen, J., & Spacks, P. A. M. (Ed.). (1995). Persuasion. Authoritative text, backgrounds, and contexts criticism. New York: W.W. Norton.

 

Austen, J., & Wirdnam, R. (Eds.). (1985). Persuasion. London: MacMillan.

 

Badia, L. (1992). De la persuasió a la tematització. Introducció a la comunicació política moderna. Barcelona: Editorial Pòrtic.

 

Bailey, E. (1965). Truth and the dragon. Philadelphia]: National Peace Literature Service, American Friends Service Committee.

 

Baker, S. (1961). Visual persuasion. New York: McGraw-Hill.

 

Bales, R. (1997). Persuasion in the French personal novel: Studies of Chateaubriand, Constant, Balzac, Nerval, and Fromentin. Birmingham, Ala.: Summa Publications.

 

Baranczak, S. (1983). Czytelnik ubezwlasnowolniony: Perswazja w masowej kulturze literackiej PRL. Paris: Libella.

 

Baratta, P., & Chioetto, V. (1993). Manipolazione. Milano: Anabasi.

 

Barei, S., & Rinaldi, N. R. (1996). Cuestiones retóricas: Estética y argumentación. Córdoba, República Argentina: Dirección General de Publicaciones, Universidad Nacional de Córdoba.

 

Barker, A., & Manji, F. (2000). Writing for change. Effective writing, writing for science, writing for advocacy. Ottawa: International Development Research Centre.

 

Barnes, B. K. (2000). Exercising influence. A guide for making things happen at work, at home, and in your community. Berkeley, Calif.: Barnes & Conti.

 

Barnet, S., & Bedau, H. A. (1995). Critical thinking, reading, and writing. A brief guide to argument. Boston: Bedford Books of St. Martin's Press.

 

Barre, L. M. (1988). The rhetoric of political persuasion. The narrative artistry and political intentions of 2 Kings 9-11. Catholic Biblical Assn. of Am.

 

Barth, E. M. (Ed.). (1982). Argumentation: Approaches to theory formation : containing the contributions to the Groningen Conference on the Theory of Argumentation, October 1978. Amsterdam: J. Benjamins.

 

Bartone, J. C. (Ed.). (1982). Medical and psychological subject classification of persuasive communication literature. ABBE Pubs. Assn. of Washington.

 

Bartos, B. (1981). Psychologie propagandy: Vybrané kapitoly. Praha: Práce.

 

Batteiger, R. P. (1994). Writing and reading arguments. A rhetoric and reader. Boston, MA: Allyn & Bacon.

 

Battista, O. A. (1959). The power to influence people. Englewood Cliffs, N.J.: Prentice-Hall.

 

Battista, O. A. (1977). People power. Fort Worth, Tex.: Research Services Corp.

 

Beale, W. H. (1982). Real writing. Argumentation, reflection, information. Glenview, Il: Scott, Foresman.

 

Beale, W. H., Meyers, K., & White, L. L. (1982). Real writing. Argumentation, reflection, information with stylistic options : the sentence and the paragraph. Glenview, IL: Scott, Foresman.

 

Beardsley, M. C. (1967). Modes of argument. Indianapolis: Bobbs-Merrill.

 

Becker, K. (2002). Tactical reality dictionary. Cultural intelligence and social control. Vienna

 

Bedell, G. (2000). 3 steps to yes. The gentle art of getting your way. New York: Crown Business.

 

Beelen, G. D. (1987). Harding and Mexico. Diplomacy by economic persuasion, 1920-1923. New York, NY: Garland.

 

Beene, L., & Douglas, K. V. (1989). Argument and analysis. Reading, thinking, writing. New York: Holt, Rinehart, and Winston.

 

Beer, F. A., & Hariman, R. (Eds.). (1996). Post-Realism: The rhetorical turn in international relations. East Lansing: Michigan State University press.

 

Beer, U., & Naujokat, G. (1986). Führen in Deutschland. Massenpsychologie zwischen Manipulation u. menschl. Verantwortung. Moers: Brendow.

 

Beier, E. G., & Valens, E. G. (1975). People-reading. How we control others, how they control us. New York: Stein and Day.

 

Beisecker, T. D., & Parson, D. W. (1972). The process of social influence. Readings in persuasion.. Englewood Cliffs, N.J.: Prentice-Hall.

 

Bekker, S. J. (1980). Die kommunikator as element in die kummunikasieproses. 'n literatuuroorsig. Pretoria: Suid-Afrikaanse Raad vir Geesteswetenskaplike Navorsing, Instituut vir Kommunikasienavorsing.

 

Bell, K. (1990). Developing arguments. Strategies for reaching audiences. Belmont, Calif.: Wadsworth Pub. Co.

 

Bell, P. B., & Staines, P. J. (1981). Reasoning and argument in psychology. London Boston: Routledge & Kegan Paul.

 

Bell, P. B., Staines, P. J., Michell, J., & Bell, P. B. (2001). Evaluating, doing and writing research in psychology. A step-by-step guide for students.. London Thousand Oaks, Calif.: SAGE Publications.

 

Beltrán, L. R. (1998). El gran comunicador Simón Bolívar. La Paz, Bolivia: Plural Editores.

 

Beneyto, J. (1982). El color del cristal: Mecanismos de manipulación de la realidad. Madrid: Pirámide.

 

Beneyto Pérez, J. (1982). El color del cristal. Mecanismos de manipulación de la realidad. Madrid: Pirámide.

 

Bengsch, A. (1972). La Crisi della società permissiva. Milano: Ares.

 

Benjamin, J. (1997). Principles, elements, and types of persuasion. Fort Worth, Tex.: Harcourt Brace College Publishers.

 

Benn, D. W. (1989). Persuasion and Soviet politics. Oxford, UK New York, NY, USA: Basil Blackwell.

 

Bennett, M., & Corrigan, J. D. (1972). Successful communications and effective speaking. West Nyack, N.Y.: Parker Pub. Co.

 

Berger, C. R., & Burgoon, M. (Eds.). (1995). Communication and social influence processes. East Lansing, Mich.: Michigan State University Press.

 

Berlo, D. K. (1963). Communication and the university. Normal: Illinois State Normal University.

 

Bermejo y Gironés, J. I., Balcells Junyent, J., & Balcells Junyent, J. (1973). Sobre el carácter gerencial de la función pública.

 

Berne, P. H., & Savary, L. M. (1982). What will the neighbors say?. Facing the fear of disapproval. Continuum .

 

Berrill, D. (Ed.). (1996). Perspectives on written argument. Cresskill, N.J.: Hampton Press.

 

Berrio, J. (1983). Teoría social de la persuasión. Barcelona, España: Editorial Mitre.

 

Berrocal, S. (1986). Notas sobre la manipulación de la información. México: Gernika.

 

Bertocchi, A., Maraldi, M., & Orlandini, A. M. (Eds.). (2001). Argumentation and Latin. Bologna Amsterdam Philadelphia: CLUEB Distributed outside of Italy by J. Benjamins Pub.

 

Bettinghaus, E. P. (1968). Persuasive communication. New York: Holt, Rinehart and Winston.

 

Bettinghaus, E. P. (1980). Persuasive communication. New York, N.Y.: Holt, Rinehart and Winston.

 

Bettinghaus, E. P., & Cody, M. J. (1987). Persuasive communication. New York: Holt, Rinehart, and Winston.

 

Bettinghaus, E. P., & Cody, M. J. (1994). Persuasive communication. Fort Worth: Harcourt Brace College Publishers.

 

Biener, L. (1978). The world's a stage. Argument and persuasion. Englewood Cliffs, N.J.: Prentice-Hall.

 

Bisasso, F. X. (1984). The phenomenon of disagreement in human communication processes. Birkach: Ladewig Verlag.

 

Bivins, T. H. (1988). Handbook for public relations writing. Lincolnwood, Ill., U.S.A (4255 W. Touhy Ave, Lincolnwood 60646-1975): NTC Business Books.

 

Blanchard, J. (1978). The effect of apparent clinician status on the attitudes of parents of learning disabled children. Toronto: s.n..

 

Bloom, E. A., & Bloom, L. D. (1979). Satire's persuasive voice. Ithaca, N.Y.: Cornell University Press.

 

Bloom, H. (Ed.). (2004). Jane Austen's Persuasion. Philadelphia: Chelsea House Publishers.

 

Blössner, N. (1997). Dialogform und Argument. Studien zu Platons 'Politeia'. Mainz Stuttgart: Akademie der Wissenschaften und der Literatur F. Steiner Verlag.

 

Boaz, J. K., & Martin, D. C. (1975). Persuasive communication. Dubuque, Iowa: Kendall/Hunt Pub. Co.

 

Bock, H. (1981). Argumentationswert bildhafter Sprache im Dialog. Eine denkpsychologische Untersuchung der Wirkung von auf Analogien beruhenden Sprachbildern als Problemlöseheuristiken in argumentativen Dialogen. Frankfurt am Main Bern: Lang.

 

Bonnett, A. (2001). How to argue. A student's guide. New York: Pearson Education.

 

Borchardt, F. L. (1990). Doomsday speculation as a strategy of persuasion. A study of apocalypticism as rhetoric. Lewiston, NY: Mellen Press.

 

Borchers, T. A. (2002). Persuasion in the media age. Boston: McGraw-Hill.

 

Bostrom, R. N. (1983). Persuasion. Englewood Cliffs, N.J.: Prentice-Hall.

 

Bostrom, R. N. (1983). Persuasion. Englewood Cliffs, NJ: Prentice-Hall.

 

Bostrom, R. N. (1988). Communicating in public. Speaking and listening. Santa Rosa, Calif.: Burgess Pub.

 

Boudon, R. (1990). L'art de se persuader: Des idées fausses, fragiles ou douteuses. Paris: Fayard.

 

Boudon, R. (1994). The art of self-persuasion: The social explanation of false beliefs. Cambridge: Polity.

 

Bowles, N. (1987). The White House and Capitol Hill. The politics of presidential persuasion. Oxford: Clarendon Press.

 

Boylan, M. (1988). The process of argument. Englewood Cliffs, N.J.: Prentice Hall.

 

Boylan, M. (1993). The process of argument. Lanham: MD: University Press of America.

 

Boylan, M. A. (1997). The power to get in. New York: St. Martin's Press.

 

Bradbury, N. M., & Quinn, A. (1991). Audiences and intentions. A book of arguments. New York: Macmillan.

 

Brand, N., & White, J. O. (1976). Legal writing. The strategy of persuasion. New York: St. Martin's Press.

 

Brandes, S. H. (1988). Power and persuasion. Fiestas and social control in rural Mexico. Philadelphia, PA: University of Pennsylvania Press.

 

Brandt, W. J. (1970). The rhetoric of argumentation. Indianapolis: Bobbs-Merrill.

 

Breaden, B. L. (1996). Speaking to persuade. Fort Worth, TX: Harcourt Brace College.

 

Brembeck, W. L., & Howell, W. S. (1952). Persuasion: A means of social control. New York: Prentice-Hall.

 

Brenden, A. E., & Goodhue, J. D. (2001). Persuasive computer presentations. The essential guide for lawyers. Chicago, Ill.: Law Practice Management Section, American Bar Association.

 

Brent, D. (1992). Reading as rhetorical invention. Knowledge, persuasion, and the teaching of research-based writing. Urbana, Ill.: National Council of Teachers of English.

 

Bridges, L., & Rickenbacker, W. F. (1993). The art of persuasion. A National review rhetoric for writers. New York: Continuum.

 

Brooks, G. E. (1932). Dynamic speaking. A thesis on the psychology of persuasion.

 

Brown, H., & Murphy, J. (1976). Persuasion and coercion. Milton Keynes: Open University Press.

 

Brown, J. A. C. (1963). Techniques of persuasion: From propaganda to brainwashing. Harmondsworth, Eng.: Penguin Books.

 

Brown, J. A. C. (1968). Techniques of persuasion, from progaganda to brain-washing. Harmondswoth (Mddx.: Penguin Books.

 

Brown, J. A. C. (1971). Techniques of persuasion: From propaganda to brainwashing. Harmondsworth, Eng.: Penguin Books.

 

Brown, K., & Stielstra, D. (1990). Aldus Persuasion for the MacIntosh. Chichester: John Wiley & Sons.

 

Brown, K., & Stielstra, D. (1991). Aldus Persuasion PC/Windows. Self-teaching guide. Chichester: John Wiley & Sons.

 

Brown, P. R. L. (1992). Power and persuasion in late antiquity. Towards a Christian empire. Madison, WI: University of Wisconsin Press.

 

Brulé, A. (1999). Saber dialogar y convencer. Barcelona: Octaedro.

 

Brun-Ros, J. (1967). Comment acquérir influence et prestige. Bruxelles Paris Amiens: Société générale d'éditions, Sodi.

 

Buchanan, H. D. (1940). Art of persuasion in pastoral theology. Philadelphia, Pa.: The Dolphin press.

 

Buck, G. (1899). A course in argumentative writing. New York: H. Holt and company.

 

Burch, G. (1996). The art and science of business persuasion. Mastering the power of getting what you want. New York: Carol Pub. Group.

 

Burnstein, E., & Sentis, K. (1981). Attitude polarization in groups, In R. E. Petty, T. M. Ostrom & T. C. Brock (Eds.), Cognitive responses in persuasion. Hillsdale, NJ: Eribaum.

 

Burton, A. (1981). Do as you're told: The language of persuasion and control. Auckland, N.Z.: Longman Paul.

 

Burton, L. W., & McDonald, D. L. (2002). The language of argument. New York: Longman.

 

Busshoff, H. (1997). Politische Argumentation. Überlegungen zu einer Argumentationstheorie der Politik. Baden-Baden: Nomos.

 

Bussi, G. E. (1997). Understanding argument. La logica informale del discorso : atti del Convegno, Forl  , 5-6 dicembre 1995. Bologna: CLUEB.

 

Butcher, N. (2002). How to make your man look good. (without making him feel bad). New York: Perigee.

 

Buxton, R. G. A. (1982). Persuasion in Greek tragedy: A study of peitho. Cambridge (Cambridgeshire New York: Cambridge University Press.

 

Byrnes, J. D. (2002). Before conflict. Preventing aggressive behavior. Lanham, Md: Scarecrow Press.

 

Calfee, J. E. (1997). Fear of persuasion: A new perspective on advertising and regulation. Mannaz, Switerland La Vergne, TN: Agora Distributed in North America by the AEI Press.

 

Camigliano, A. J. (1995). The art of factual persuasion. American and German documentary prose in the 1960s and '70s. Stuttgart: H.-D. Heinz.

 

Campbell, C. (1972). Power and influence through public speaking. West Nyack, N.Y.: Parker Pub. Co.

 

Canadian Institute on Public Affairs. (1967). The image or the issue. Toronto: Canadian Institute on Public Affairs.

 

Carbó, F., Miñano Martínez, E., & Morenilla Talens, C. (Eds.). (1996). Funció didàctica i persuasió en la literatura. València: Facultat de Filologia, Universitat de València.

 

Carchia, G. (1990). Retorica del sublime. Roma: Laterza.

 

Carey, D. (1992). The persuasion primer. Lessons in personal and interpersonal development for successful  persuasion. Burlingame Press.

 

Caroselli, M. (1996). P.E.R.S.U.A.D.E. Communication strategies that move people to action. Mission, KS: SkillPath Publications.

 

Caroselli, M. (2000). The manager's pocket guide to influence with integrity. Power, principles and persuasion. Amherst, Mass.: HRD Press.

 

Carrell, B., Newsom, D., & Newsom, D. (1992). The public relations writing exercise book. Belmont, Calif.: Wadsworth Pub. Co.

 

Carrick, N., & Finsen, L. (1997). The persuasive pen. An integrated approach to reasoning and writing. Sudbury, Mass.: Jones and Bartlett Publishers.

 

Carton, R. (1971). Savoir persuader. Paris: Bibliothèque du Centre d'étude et de promotion de la lecture.

 

Catchings, B., & Nott, F. D. (1983). Persuasive speaking in organizational contexts. Dubuque, Iowa: Kendall/Hunt Pub. Co.

 

Cattani, A. (1990). Forme dell'argomentare. Il ragionamento tra logica e retorica. Padova: Edizioni GB.

 

Cavender, N., & Kahane, H. (1989). Argument and persuasion. Text and readings for writers. Belmont, Calif.: Wadsworth Pub. Co.

 

Chandler, J. K., Davidson, A. I., & Harootunian, H. D. (Eds.). (1994). Questions of evidence. Proof, practice, and persuasion across the disciplines. Chicago, IL: University of Chicago Press.

 

Chang, S. (1992). Kuei-ku hsien sheng yü shuo fu chi ch'iao. Pei-ching: Chung-kuo ch'ing nien ch'u pan she Hsin hua shu tien ching hsiao.

 

Chapman, J. W. (Ed.). (1972). Coercion. Chicago: Aldine-Atherton.

 

Charlot, M. (1970). La persuasion politique. Paris: A. Colin.

 

Chavez, C., Jensen, R. J., & Hammerback, J. C. (Eds.). (2002). The words of César Chávez. College Station: Texas A & M University Press.

 

Childress, C. W. (1995). Persuasive delivery in the courtroom.

 

Christensen, N. C. (1971). The art of persuasion for sales managers. West Nyack, N.Y.: Parker Pub. Co.

 

Cialdini, R. B. (1984). Influence. How and why people agree to things. New York, NY: William Morrow & Co, Inc.

 

Cialdini, R. B. (1985). Influence. Science and practice. New York: Scott.

 

Cialdini, R. B. (1985). Influence: Science and practice. Glenview, Ill.: Scott, Foresman.

 

Cialdini, R. B. (1988). Influence : Science and practice. Glenview, Ill.: Scott, Foresman.

 

Cialdini, R. B. (1988). Influence. Science and practice. Glenview, Ill.: Scott, Foresman.

 

Cialdini, R. B. (1988). Influence. Science and practice. New York: Scott.

 

Cialdini, R. B. (1988). Influence: Science and practice. Glenview, Ill.: Scott, Foresman.

 

Cialdini, R. B. (1993). Influence. Science and practice. New York: HarperCollinsCollegePublishers.

 

Cialdini, R. B. (1993). Influence. The new psychology of persuasion. New York, NY: William Morrow & Co, Inc.

 

Cialdini, R. B. (1993). Influence: The psychology of persuasion. New York: Morrow.

 

Cialdini, R. B. (2001). Influence. Science and practice. Boston, MA: Allyn and Bacon.

 

Cimbala, S. J., & Dunn, K. A. (Eds.). (1987). Conflict termination and military strategy. Coercion, persuasion, and war. Boulder, CO: Westview Press.

 

Clark, I. L. (1994). Writing about diversity. An argument reader and guide. Orlando, FL: Harcourt Brace.

 

Clark, I. L. (1998). The genre of argument. Fort Worth: Harcourt Brace College Publishers.

 

Clark, R. A. (1984). Persuasive messages. Harper and Row.

 

 

Clark, R. A. (1984). Persuasive messages. New York: Harper & Row.

 

Clark, R. B. (2003). The law most beautiful and best. Medical argument and magical rhetoric in Plato's Laws. Lanham, MD: Lexington Books.

 

Clawson, C. J. (1994). Secrets of attracting more customers. A comprehensive index to consumer values, persuasion techniques & marketing strategies. Lake Arrowhead, Calif.: Lake Arrowhead Publications.

 

Coates, J. R. (1969). Persuasion. (Jane Austen). Oxford: Blackwell.

 

Cody, M. J., & McLaughlin, M. L. (Eds.). (1990). The Psychology of tactical communication. Clevedon: Multilingual Matters.

 

Cole, R. (Ed.). (1998). The Encyclopedia of propaganda. Armonk, N.Y.: Sharpe Reference.

 

Colombo, A. (1992). I Pro e i contro. Teoria e didattica dei testi argomentativi. Scandicci, Firenze: La nuova Italia.

 

Comstock, G. A. (1969). A boomerang in a Peace Corps attempt at persuasion. Santa Monica, Calif.: Rand.

 

Conejero, M. A. (Ed.). (1995). Niveles de significado en el lenguaje publicitario. Valencia: Shakespeare Foundation of Spain.

 

Conejero-López, M., & Conejero, M. A. (Ed.). (1995). Niveles de significado en el lenguaje publicitario.

 

Conger, J. A. (1998). Winning 'em over. A new model for managing in the age of persuasion. New York, NY: Simon & Schuster.

 

Conklin, R. (1979). How to get people to do things. Chicago: Contemporary Books.

 

Conlin, M. L. (1985). Patterns plus. A short prose reader with argumentation. Boston: Houghton Mifflin.

 

Cooley, M. E. (1993). The inventive writer. Using critical thinking to persuade. Lexington, Mass.: D.C. Heath.

 

Cooper, M., & Nothstine, W. L. (1992). Power persuasion. Moving an ancient art into the media age. Greenwood, Ind.: Educational Video Group.

 

Cooper, V. (1988). Transitions : Language arts for young Canadians: argumentation and persuasion. St. John's, NF: Breakwater.

 

Cooper, V. (1988). Transitions: Argumentation and persuasion. St. John's, Nfld.: Breakwater.

 

Coplin, W. D., O'Leary, M. K., & Gould, C. (1985). Power persuasion. A surefire system to get ahead in business. Reading, MA: Addison-Wesley.

 

Cossette, C. (2001). La publicité, déchet culturel. Sainte-Foy, Québec: Editions de l'IQRC.

 

Cotchett, J. W., & Rothman, F. (1988). Persuasive opening statements & closing arguments. Berkeley, Calif. (2300 Shattuck Ave., Berkeley 94704): California Continuing Education of the Bar.

 

Covino, W. A. (1998). The elements of persuasion. Boston: Allyn and Bacon.

 

Crable, R. E. (1976). Argumentation as communication. Reasoning with receivers. Columbus, Ohio: Merrill.

 

Craig, C. P. (1993). Form as argument in Cicero's speeches. A study of dilemma. Atlanta, GA: Scholars Press.

 

Craig, D., & Kunkel, G. (1993). PC magazine guide to Persuasion. Emeryville, Calif.: Ziff-Davis Press.

 

Craig, N. (1985). The mindbenders. Glasgow: Westland Pub.

 

Crary, E., & Horosko, M. M. (1982). I want to play. Parenting Press.

 

Crary, E., & Megale, M. (1982). I want to play. Seattle, WA: Parenting Press.

 

Crawford, R. J. (1989). The persuasion edge. Winning psychological strategies and tactics for lawyers. Eau Claire, Wis.: Professional Education Systems.

 

Crofts, W. (1989). Coercion or persuasion?. Propaganda in Britain after 1945. London: Routledge.

 

Cronkhite, G. (1969). Persuasion; speech and behavioral change. Indianapolis: Bobbs-Merrill.

 

Crusius, T. W., & Channell, C. E. (1994). The aims of argument. A rhetoric and reader. Palo Alto, CA: Mayfield.

 

Culligan, M. J. (1979). How to be a billion dollar persuader. New York: St. Martin's Press.

 

Cyr, J. E. (1975). Psychology of motivation and persuasion in real estate selling. Englewood Cliffs, N.J.: Prentice-Hall.

 

D'Angelo, F. J. (2000). Composition in the classical tradition. Boston: Allyn & Bacon.

 

Dacheux, E. (1994). Les stratégies de communication persuasive dans l'Union européenne. Paris: Harmattan.

 

Dallera, O. A. (1993). Comunicación y creencias: Semiótica, hermenéutica y argumentación. Buenos Aires: Fundación Universidad a Distancia "Hernandarias,".

 

Daniels, D. I., & Daniels, B. (1993). Persuasive writing. HarperPerennial.

 

Daniels, D. I., & Daniels, B. (1993). Persuasive writing. New York: HarperPerennial.

 

Davies, S. (1990). Argument and persuasion. London: Heinemann.

 

Dawson, R. (1992). Secrets of power persuasion. Englewood Cliffs, N.J.: Prentice Hall.

 

Dawson, R., & Dawson, R. (2003). Secrets of power persuasion for salespeople. Franklin Lakes, NJ: Career Press.

 

Day, N. (1999). Advertising. Information or manipulation?. Springfield, N.J.: Enslow Publishers.

 

De la Bedoyere, Q. (1990). How to get your own way in business. Aldershot, Hants, England Brookfield, Vt., U.S.A.: Gower.

 

De la-Bedoyere, Q. (1990). How to get your own way in business. Aldershot: Gower.

 

Dear, P. R. (Ed.). (1991). The Literary structure of scientific argument. Historical studies. Philadelphia: University of Pennsylvania Press.

 

Declercq, G. (1993). L'art d'argumenter: Structures rhétoriques et littéraires. Paris: Editions universitaires.

 

Defoort, C. (1997). The Pheasant Cap Master =: He guan zi : a rhetorical reading. Albany: State University of New York Press.

 

Defoort, C., & Ho-kuan tzu. (1997). The Pheasant Cap Master =. He guan zi : a rhetorical reading. Albany: State University of New York Press.

 

Degen, M. (1999). Crafting expository argument. Practical approaches to the writing process for students & teachers. Dallas, TX: Telemachos Pub.

 

Dennis, C. (2001). Poetry as persuasion. Athens, GA: University of Georgia Press.

 

Deppermann, A. (1997). Glaubwürdigkeit im Konflikt. Rhetorische Techniken in Streitgesprächen : Prozessanalysen von Schlichtungsgesprächen. Frankfurt am Main New York: P. Lang.

 

Desideri, P. (1984). Teoria e prassi del discorso politico. Strategie persuasive e percorsi comunicativi. Roma: Bulzoni.

 

Devillers, O. (1994). L'art de la persuasion dans les Annales de Tacite. Bruxelles: Latomus.

 

Devlin, L. P. (Ed.). (1987). Political persuasion in presidential campaigns. New Brunswick, NJ: Transaction.

 

Dichter, E. (1985). The strategy of desire. New York: Garland Pub.

 

Dick, R. C. (1972). Argumentation and rational debating. Dubuque, Iowa: W. C. Brown Co.

 

Dilenschneider, R. L. (1990). Power and influence. Mastering the art of persuasion. New York: Prentice Hall Press.

 

Dilenschneider, R. L., & Beyma, R. (1991). Power and influence. Mastering the art of persuasion. London: Business Books.

 

Dillard, J. P., & Pfau, M. (2002). The persuasion handbook. Developments in theory and practice. Thousand Oaks, CA: Sage Publications.

 

Dineen, J. (1977). Talking your way to success. The persuasive power of words. Wellingborough

 

Dixon, M. F. N. (1996). The polliticke courtier. Spenser's The faerie queene as a rhetoric of justice. Montreal Buffalo: McGill-Queen's University Press.

 

DiZerega, G. (2000). Persuasion, power and polity a theory of  democratic self-organization. Cresskill, N.J.: Hampton Press.

 

Donaldson, L. (1978). How to use psychological leverage to double the power of what you say. West Nyack, N.Y.: Parker Pub. Co.

 

Donaldson, L. (1979). Desk book of new techniques for managing people. Englewood Cliffs, N.J.: Prentice-Hall.

 

Donohew, L., Sypher, H. E., & Bukoski, W. J. (Eds.). (1991). Persuasive communication and drug abuse prevention. Hillsdale, N.J.: L. Erlbaum Associates.

 

Doury, M. (1997). Le débat immobile. L'argumentation dans le débat médiatique sur les parasciences. Paris: Kimé.

 

Dovring, K. (1997). English as lingua franca: Double talk in global persuasion. Westport, Conn.: Praeger.

 

Downes, J. R. (1982). How to be irresistible through the power of persuasion. Wilmington, Del.: Enterprise Pub.

 

Drew-Bear, A. (1973). Rhetoric in Ben Jonson's middle plays. A study of ethos, character portrayal, and persuasion.. Salzburg: Inst. f. Engl. Sprache u. Literatur, Univ. Salzburg.

 

Drinkmann, A., & Groeben, N. (1989). Metaanalysen für textwirkungsforschung: Methodologische Varianten und inhaltliche Ergebnisse im Bereich der Persuasionswirkung von Texten. Weinheim: Deutscher Studien Verlag.

 

Drop, W. (1972). Over overtuigen: Een oriëntatie in de persuasieve communicatie.  Door W. Drop, J. Kuitenbrouwer, P. Schellens e. a. Groningen: Wolters-Noordhoff.

 

Drop, W. (1973). Over overtuigen. Groningen: Wolters-Noordhoff.

 

Dudley, R. J. (1980). Think like a lawyer: How to get what you want by using advocacy skills. Chicago: Nelson-Hall.

 

Due, B. (1980). Antiphon. A study in argumentation. Copenhagen: Museum Tusculanum.

 

Dunbar, R. E. (1990). Making your point. How to speak and write persuasively. London: Watts.

 

Edgar, W. (1996). Reasons of the heart. Recovering Christian persuasion. Grand Rapids, Mich.: Baker Book House.

 

Eemeren, F. H. (1992). Argumentation illuminated. Amsterdam: SICSAT.

 

Eemeren, F. H. (1992). Argumentation illuminated. Amsterdam: SICSAT.

 

Eemeren, F. H. (1993). Reconstructing argumentative discourse. Tuscaloosa: University of Alabama Press.

 

Eemeren, F. H., & Grootendorst, R. (1992). Argumentation, communication, and fallacies. A pragma-dialectical perspective. Hillsdale, N.J.: L. Erlbaum.

 

Eemeren, F. H., & Grootendorst, R. (1992). Dat heeft u mij niet horen zeggen. Amsterdam: Contact.

 

Eemeren, F. H., & Grootendorst, R. (1996). Waar slaat dat nou weer op? De taal van het meningsverschil. Amsterdam Antwerpen: Contact.

 

Eemeren, F. H., Grootendorst, R., & Henkemans, F. S. (1996). Fundamentals of argumentation theory. A handbook of historical backgrounds and contemporary developments. Mahwah, N.J.: L. Erlbaum.

 

Eemeren, F. H., Grootendorst, R., & Henkemans, F. S. (2002). Argumentation. Analysis, evaluation, presentation. Mahwah, N.J.: L. Erlbaum Associates.

 

Eemeren, F. H., Grootendorst, R., & Kruiger, T. (1987). Handbook of argumentation theory ; a critical survey of classical backgrounds and modern studies. Dordrecht, Holland Providence, U.S.A.: Foris Publications.

 

Eemeren, F. H., & Houtlosser, P. (Eds.). (2002). Dialectic and rhetoric. The warp and woof of argumentation analysis. Dordrecht

 

Eggs, E. (1994). Grammaire du discours argumentatif: le topique, le générique, le figuré. Paris: Ed. Kimé.

 

Ehninger, D. (1974). Influence, belief, and argument. An introduction to responsible persuasion.. Glenview, Ill.: Scott, Foresman.

 

Elgin, S. H. (1995). BusinessSpeak. Using the gentle art of verbal persuasion to get what you want at work. New York: McGraw Hill.

 

Emmel, B., Resch, P., & Tenney, D. (Eds.). (1996). Argument revisited, argument redefined: Negotiating meaning in the composition classroom. Thousand Oaks, Calif.: Sage Publications.

 

Erwin, P. (2001). Attitudes and persuasion. Philadelphia, Pa.: Psychology Press.

 

Espírito Santo, P. (1997). O processo de persuasão política. Abordagem sistemática da persuasão com referências ao actual sistema político português. Lisboa: Universidade Técnica de Lisboa, Instituto Superior de Ciências Sociais e Políticas.

 

Esteban, M. M. (2000). Persuasión. El arte de convencer y seducir. Madrid: Libro-Hobby-Club.

 

Eulau, H. (1963). The behavioral persuasion in politics. --. New York: Random House.

 

Eulau, H. (1965). La persuasión y el comportamiento en la política (Versión castellana de Lily de Newton.). (Buenos Aires): Plus Ultra.

 

Fahnestock, J., & Secor, M. (1982). A rhetoric of argument. New York: Random House.

 

Fahnestock, J., & Secor, M. (1985). Readings in argument. New York: Random House.

 

Fahnestock, J., & Secor, M. (1990). A rhetoric of argument. New York: McGraw-Hill.

 

Fahnestock, J., & Secor, M. (2004). A rhetoric of argument. A text and reader. Boston: McGraw-Hill.

 

Faigley, L., & Selzer, J. (2001). Good reasons with contemporary arguments. Boston: Allyn and Bacon.

 

Faigley, L., & Selzer, J. (2003). Good reasons. Designing and writing effective arguments. New York: Longman.

 

Faigley, L., & Selzer, J. (2004). Good reasons with contemporary arguments. Reading, designing, and writing effective arguments. New York: Longman.

 

Fairbanks, A. H. (Ed.). (1994). Fact, value, policy. Reading and writing arguments. New York: McGraw-Hill.

 

Ferland, R. (1992). Les Relations des Jésuites: Un art de la persuasion : procédés de rhétorique et fonction conative dans les Relations du Père Paul Lejeune. Québec: Éditions de la Huit.

 

Fernandes Neto, A. (1971). Comunicação e persuasão. São Paulo: Sugestões Literárias.

 

Fernández, A. V. (1975). Arte de la persuasión oral: Teoría y práctica de la comunicación por la palabra. Buenos Aires: Editorial Astrea.

 

Fernandez, J. W. (1986). Persuasions and performances. The play of tropes in culture. Bloomington, IN: Indiana University Press.

 

Fielden, J. S., Fielden, J. D., & Dulek, R. E. (1984). The business writing style book. Englewood Cliffs, NJ: Prentice-Hall.

 

Fife, B. (1993). An insider's guide to getting published. How to create persuasive query letters, convincing book proposals, and winning manuscripts, avoid mistakes beginners make, and find the publisher that's right for you. Colorado Springs, Colo.: Piccadilly Books.

 

Finkbeiner, B. (1994). Überredung durch fiktionale Texte: Strategien der Leserbeeinflussung in amerikanischen Sklavereiromanen der 1850er Jahre. Frankfurt am Main New York: P. Lang.

 

Finn, S. M., Weich, H. M., & Rensburg, R. S. (1983). Professional persuasion. Durban Woburn, Mass.: Butterworths.

 

Fischer, F., & Forester, J. (Eds.). (1993). The Argumentative turn in policy analysis and planning. Duke Univ. Press.

 

Fisher, R., Ertel, D., & Fisher, R. (1995). Getting ready to negotiate. The Getting to yes workbook. New York: Penguin Books.

 

Fogg, B. J. (2003). Persuasive technology. Using computers to change what we think and do. Amsterdam Boston: Morgan Kaufmann Publishers.

 

Forsyth, P. (1991). You want me to do what?. A guide to persuasive communication. Sheldon Press.

 

Fortin, F. M. (1970). La communication par la parole publique. Montréal: Editions du Lévrier.

 

Fotheringham, W. C. (1966). Perspectives on persuasion. Boston: Allyn and Bacon.

 

Frank, J. D. (1961). Persuasion and healing. A comparative study of psychotherapy.. Baltimore: Johns Hopkins Press.

 

Frank, J. D., & Frank, J. (1991). Persuasion and healing. A comparative study of psychotherapy. Baltimore, MD: Johns Hopkins University Press.

 

Frank, L. R. (1995). Influencing minds. A reader in quotations. Feral House.

 

Franz, G. (1988). Sozialpsychologie politischer Legitimierung. Empir. Analysen zum Erscheinungsbild d. Stimmungsdemokratie. Frankfurt/Main: Campus-Verlag.

 

Freeley, A. J., & Steinberg, D. L. (2000). Argumentation and debate. Critical thinking for reasoned decision making. Belmont, CA: Wadsworth/Thomson Learning.

 

Fulkerson, R. (1996). Teaching the argument in writing. Urbana, Ill.: National Council of Teachers of English.

 

Funkhouser, G. R. (1986). The power of persuasion. A guide to moving ahead in business and life. Times Books.

 

Gage, J. T. (1991). The shape of reason. Argumentative writing in college. New York Toronto: Macmillan Pub. Collier Macmillan Canada.

 

Gage, J. T., & Bergquist, C. (Ed.). (2001). The shape of reason. Argumentative writing in college. Boston: Allyn and Bacon.

 

García-Noblejas, J. J. (1998). Medios de conspiración social. Pamplona: Ediciones Universidad de Navarra.

 

Gard, R. (1989). Emma and Persuasion. Harmondsworth: Penguin.

 

Gard, R. (1989). Jane Austen Emma and Persuasion. London, England New York, N.Y., USA: Penguin Books.

 

Gardner, H. (2004). Changing minds. The art and science of changing our own and other peoples minds. Boston, Mass.: Harvard Business School Press.

 

Garn, R. (1960). The magic power of emotional appeal. Englewood Cliffs, N.J.: Prentice-Hall.

 

Garver, E. (2004). For the sake of argument. Practical reasoning, character, and the ethics of belief. Chicago: University of Chicago Press.

 

Gass, R. H., & Seiter, J. S. (1999). Persuasion, social influence, and compliance gaining. Boston: Allyn and Bacon.

 

Gelb, M. (1989). Überzeugend reden, sicher auftreten. Mit mind mapping und Alexander Technik. Berlin: Synchron-Verlag.

 

George, A. L. (1991). Forceful persuasion. Coercive diplomacy as an alternative to war. U.S. Inst. of Peace Press.

 

Ghiglione, R. (1989). Je vous ai compris ou L'analyse des discours politiques. Paris: A. Colin.

 

Gibson, D. C. (1991). The role of communication in the practice of law. Lanham, MD: University Press of America.

 

Gideon, B. (1992). Die Mokassins des Indianers. Sich durchsetzen, ohne zu verletzen : erfolgreiche Strategien für Beruf und Alltag. Zürich: Oesch.

 

Gideon, B. (1995). Diktatoren sind einsam. Einfühlungsvermögen und Selbstbewusstsein, der Weg zu echter Überzeugungskraft : ein Trainingsprogramm für Beruf und Alltag. Zürich: Oesch.

 

Gilbert, M. A. (1997). Coalescent argumentation. Mahwah, N.J.: L. Erlbaum Associates.

 

Gilbert, M. A. (1999). Cómo convencer: guía práctica para triunfar en una discusión. Bilbao: Ediciones Deusto.

 

Gleissberg, G. (1972). Zu Pressekonzentration und Meinungsmanipulierung. Frankfurt (Main): Verlag Marxistische Blätter.

 

Gleissberg, G., & Institut für Marxistische Studien und Forschungen (Frankfurt am Main, G. (1972). Zu Pressekonzentration und Meinungsmanipulierung/Gerhard Gleissberg u.a. -. Frankfurt (Main): Verlag Marxistische Blätter.

 

Glick, S. (1994). Female persuasion. A study of how the firearms industry markets to women and the reality of women and guns. Violence Policy Center.

 

Goldberg, J. (2000). Careers for persuasive types & others who won't take no for an answer. Lincolnwood, IL: VGM Career Horizons.

 

Goodall, H. L. J., & Waagen, C. L. (1986). The persuasive presentation. A practical guide to professional communication in organizations. Harper and Row.

 

Goodden, A. (1986). Actio and persuasion. Dramatic performance in eighteenth-century France. Oxford: Clarendon Press.

 

Gordon, G. N. (1971). Persuasion: the theory and practice of manipulative communication. New York: Hastings House.

 

Gorenstein, H. (1992). Put it in a memo. A practical guide to persuasive business writing. Boston: Houghton Mifflin.

 

Gorman, W., & Wendel, R. (Eds.). (1983). Selling. Personality, persuasion, strategy. New York, NY: Random House.

 

Goshgarian, G., & Krueger, K. (1994). Crossfire. An argument rhetoric and reader. New York, NY: HarperCollins College Publishers.

 

Goshgarian, G., Krueger, K., & Minc, J. B. (2000). Dialogues. An argument rhetoric and reader. New York: Longman.

 

Granat, J. P. (1994). Persuasive advertising for entrepreneurs and small business owners. How to create more effective sales messages. New York, NY: Haworth Press.

 

Grassi, E., & Barceló, J. (Eds.). (1992). Persuasión, retórica y filosofía. Santiago: Universidad de Chile, Facultad de Ciencias Económicas y Administrativas, Editorial de Economía y Administración.

 

Graves, H. F., & Bowman, J. S. (1938). Types of persuasion. New York: The Cordon company.

 

Greenstone, J. D. (1993). The Lincoln persuasion. Remaking American liberalism. Princeton, NJ: Princeton University Press.

 

Grijelmo, A. (2000). La seducción de las palabras. Madrid: Taurus.

 

Grize, J. B. (1996). Logique naturelle et communications. Paris: Presses universitaires de France.

 

Grootendorst, R., & Eemeren, F. H. (2003). A systematic theory of argumentation. The pragma-dialectical approach. New York: Cambridge University Press.

 

Gross, N. P. (1985). Amatory persuasion in antiquity: Studies in theory and practice. Newark London: University of Delaware Press Associated University Presses.

 

Groupe lyonnais d'études médicales, (1963). L'action de l'homme sur le psychisme humain. Paris: Spes.

 

Grovermann, W. (1982). Person und Entscheidung. Augsburg: MaroVerlag.

 

Guilbert, L., Boisvert, J., & Ferguson, N. (1999). Enseigner et comprendre. Le développement d'une pensée critique.

 

Haass, R. (1994). The power to persuade. Boston, MA: Houghton Mifflin.

 

Haass, R., & Haass, R. (1999). The bureaucratic entrepreneur. How to be effective in any unruly organization. Washington, D.C.: Brookings Institution.

 

Haidar, J. (1990). Discurso sindical y procesos de fetichización. Proletariado textil poblano, de 1960 a 1970. México: Instituto Nacional de Antropología e Historia.

 

Hale, R., & Whitlam, P. (1995). The power of personal influence. London New York: McGraw-Hill.

 

Hall, C. (1997). Social work as narrative: Storytelling and persuasion in professional texts. Aldershot, England Brookfield USA: Ashgate.

 

Halsall, A. W. (1988). L'art de convaincre: Le récit pragmatique, rhétorique, idéologie, propagande. Toronto: Paratexte.

 

Hamlin, S. (1985). What makes juries listen. A communications expert looks at the trial. Law and Business.

 

Hamlin, S. (1988). How to talk so people listen. The real key to job success. New York: Harper & Row.

 

Hamlin, S. (1997). What makes juries listen today. Little Falls, NJ: Glasser LegalWorks.

 

Hammerback, J. C., & Jensen, R. J. (1998). The rhetorical career of César Chávez. College Station: Texas A & M University Press.

 

Hammond, D. J. (1974). The fine art of doing better. Los Angeles: American Motivational Association.

 

Handley, C. (1977). The new talkamatics. Easy way to verbal power and persuasion. West Nyack, N.Y.: Parker Pub. Co.

 

Hardin, K. J. (2001). Pragmatics in persuasive discourse of Spanish television advertising. Dallas, TX (Arlington, Tex.): SIL International University of Texas at Arlington.

 

Hariman, R. (1990). Popular trials: Rhetoric, mass media, and the law. Tuscaloosa: University of Alabama Press.

 

Hariman, R. (Ed.). (1990). Popular trials. Rhetoric, mass media, and the law. Birmingham, AL: University of Alabama Press.

 

Harris, L., & Harris, J. C. (1972). How to become a powerful and persuasive public speaker. London: A. Thomas.

 

Harris, R. A. (Ed.). (1997). Landmark essays on rhetoric of science: Case studies. Mahwah, N.J.: Hermagoras Press.

 

Hart, R. P. (1984). Verbal style and the presidency. A computer-based analysis. London: Academic Press.

 

Hart, R. P. (1990). Modern rhetorical criticism. Glenview, Ill.: Scott, Foresman/Little, Brown Higher Education.

 

Hart, R. P. (1990). Modern rhetorical criticism. New York: Scott.

 

Hart, R. P. (1997). Modern rhetorical criticism. Boston: Allyn and Bacon.

 

Hartveit, L. (1977). The art of persuasion. A study of six novels. Bergen: Universitetsforl.

 

Hashway, R. M. (1992). Aldus Persuasion. Getting started: version 2.0 for use with Microsoft Windows. EMText.

 

Hatch, G. L. (1996). Arguing in communities. Mountain View, Calif.: Mayfield Pub.

 

Hatch, G. L. (1999). Arguing in communities. Mountain View, Calif.: Mayfield Pub.

 

Hatch, G. L. (2003). Arguing in communities. Reading and writing arguments in context. Boston, Mass.: McGraw-Hill.

 

Hauschildt, J., Hamel, W., & Gemünden, H. G. (2001). Aussergewöhnliche Entscheidungen. Festschrift für Jürgen Hauschildt. München: Vahlen.

 

Hawthorn, J. (Ed.). (1987). Propaganda, persuasion, and polemic. London Baltimore, Md., USA: E. Arnold.

 

Hazel, H. (1989). The power of persuasion. Kansas City, MO: Sheed & Ward.

 

Hazel, H. (1989). The power of persuasion. New York, NY: Sheed and Ward.

 

Heath, M. (1995). Hermogenes on issues: Strategies of argument in Later Greek rhetoric. Oxford New York: Clarendon Press Oxford University Press.

 

Hegarty, E. J. (1968). Making what you say pay off. West Nyack, N.Y.: Parker Pub. Co.

 

Heintz, A. C. (1970). Persuasion. Chicago: Loyola University Press.

 

Heller, E. (1987). Wie Werbung wirkt: Theorien und Tatsachen. Frankfurt am Main: Fischer-Taschenbuch-Verlag.

 

Henggeler, P. R. (1995). The Kennedy persuasion. The politics of style since JFK. Dee, I.R.

 

Herman, R. M. (1997). Courtroom persuasion. Winning with art, drama, and science. Deerfield, IL: Clark Boardman Callaghan Atla Press.

 

Hermogenes , & Heath, M. (1995). On issues. Strategies of argument in later Greek rhetoric. Oxford New York: Clarendon Press Oxford University Press.

 

Higbee, K. L., & Jensen, L. C. (1978). Influence. What it is and how to use it. Provo, Utah: Brigham Young University Press.

 

Hill, M., Sinicropi, A. V., & Evenson, A. L. (1997). Winning arbitration advocacy. Washington, D.C.: Bureau of National Affairs Inc.

 

Hill, N., & Cypert, S. A. (Eds.). (1992). Succeed and grow rich through persuasion. Signet Books.

 

Hinderer, D. E. (1992). Building arguments. Belmont, CA: Wadsworth.

 

Hinderer, D. E. (1992). Building arguments. Belmont, Calif.: Wadsworth Pub. Co.

 

Hindle, T. (1998). Negotiating skills. New York: DK Pub.

 

Hintz, E. R. (1997). Learning and persuasion in the German Middle Ages. New York: Garland Pub.

 

Hirsch, R. (1989). Argumentation, information, and interaction. Studies in face-to-face interactive argumentation under differing turn-taking conditions. Göteborg, Sweden: Dept. of Linguistics, University of Göteborg.

 

Hirschberg, S. (1990). Strategies of argument. New York: Macmillan.

 

Hirschberg, S. (1996). Essential strategies of argument. Boston, MA: Allyn & Bacon.

 

Hirschberg, S. (1996). Strategies of argument. Boston: Allyn & Bacon.

 

Hirschberg, S. (Ed.). (1990). Strategies of argument. London: MacMillan.

 

Hirschberg, S. (Ed.). (1996). Strategies of argument. Boston, MA: Allyn & Bacon.

 

Hodnett, E. (1967). Effective presentations: how to present facts, figures, and ideas successfully. West Nyack, N.Y.: Parker Pub. Co.

 

Hoffmann, M., & Kessler, C. (1998). Beiträge zur Persuasionsforschung. Unter besonderer Berücksichtigung textlinguistischer und stilistischer Aspekte. Frankfurt am Main New York: P. Lang.

 

Hoffmann, M., & Kessler, C. (1999). Beiträge zur Persuasionsforschung unter besonderer Berücksichtigung textlinguistischer und stilistischer Aspekte. Frankfurt am Main New York: P. Lang.

 

Hogan, K. (1996). The psychology of persuasion. How to persuade others to your way of thinking. Gretna: Pelican Pub. Co.

 

Holden, E., & Flower, C. (1991). Opinion, argument, persuasion. London: MacMillan.

 

Holifield, E. B. (1989). Era of persuasion: American thought and culture, 1521-1680. Boston: Twayne Publishers.

 

Holloway, J. (1953). The Victorian sage. Studies in argument.. London: Macmillan.

 

Holtz, H. (1983). Persuasive writing. New York: McGraw Hill.

 

Holtz, H. (1983). Persuasive writing. New York: McGraw-Hill.

 

Hornthal, S. M., & Honka, A. H. (1971). Psychologische Beeinflussungsmöglichkeiten bei Ansprachen im Sicherheits- und Ordnungsdienst. Lübeck: Verlag für Polizeil. Fachschrifttum Schmidt-Römhild.

 

Hornthal, S. M., & Honka, A. H. (1975). Psychologische Beeinflussungsmöglichkeiten bei Ansprachen im Sicherheits- und Ordnungsdienst. Grundsätze für Textgestaltungen. Lübeck: Verlag für Polizeil. Fachschrifttum.

 

Horowitz, I. L. (1989). Persuasions and prejudices. An informal compendium of modern social science, 1953-1988. New Brunswick, NJ: Transaction Books.

 

Hoster, G. (1985). Wirksam formulieren. Beispiele, Tips u. Übungen aus d. Praxis. Stuttgart: Klett.

 

Hoster, G. (1986). Top-Training wirksam formulieren. Beispiele, Tips u. Übungen aus d. Praxis. Stuttgart: Klett.

 

Hoven, P. (1984). Het formuleren van een formele kritiek op een betogende tekst. Een uitgewerkt voorbeeld van een procedureconstructie. Dordrecht, Holland Cinnaminson, U.S.A.: Foris Publications.

 

 

Hovland, C. E., Janis, I. L., & Kelley, H. H. (1953). Communication and persuasion. New Haven: Yale University Press.

 

Hovland, C. I. (1953). Communication and persuasion: Psychological studies of opinion change. New Haven: Yale University Press.

 

Hovland, C. I. (1957). The order of presentation in persuasion. New Haven: Published for the Institute of Human Relations (by) Yale University Press.

 

Hovland, C. I. (1963). Communication and persuasion: Psychological studies of opinion change. New Haven: Yale University Press.

 

Hovland, C. I. (1966). The order of presentation in persuasion. New Haven: Yale University Press.

 

Hovland, C. I., Janis, I. L., & Kelley, H. H. (1982). Communication and persuasion. Psychological studies of opinion change. Westport, Conn.: Greenwood Press.

 

Hovland, C. I., Luchins, A. S., Mandell, W., Campbell, E. H., Brock, T. C., McGuire, W. J., Feierabend, R. L., Anderson, N. H. (Eds.). (1957). The order of presentation in persuasion. New Haven, CN: Yale University Press.

 

Hruschka, E. (1969). Versuch einer theoretischen Grundlegung des Beratungsprozesses. Meisenheim a. Glan: Hain.

 

Huber, R. B. (1963). Influencing through argument. New York: D. McKay Co.

 

Huczynski, A. (1996). Influencing within organizations. Getting in, rising up, and moving on. London New York: Prentice Hall.

 

Huczynski, A. (2004). Influencing within organizations. New York, NY: Routledge.

 

Hughes, J. C. (1988). How to prosper from changes, criticisms, opportunities, and problems. 2397 winning things to do and say. Tucson, Ariz.: Hughes Pub. Co.

 

Huisman, D. (1983). Le dire et le faire: Pour comprendre la persuasion : propagande, publicité, relations publiques : essai sur la communication efficace. Paris: C.D.U.-Sedes.

 

Humes, J. C. (1992). The Ben Franklin factor. Selling one to one. New York, NY: William Morrow & Co, Inc.

 

Ilardo, J. A. (1981). Speaking persuasively. London: MacMillan.

 

Ilardo, J. A. (1981). Speaking persuasively. New York London: Macmillan Collier Macmillan.

 

Ilich, J. (1996). The complete idiot's guide to winning through negotiation. New York, NY: Alpha Books.

 

Innocenti, L. (1983). Vis eloquentiae: Emblematica e persuasione. Palermo: Sellerio.

 

Isaac, S. R. (1988). Words for telemarketing. How to write telephone scripts for maximum results. Asher Gallant Press.

 

Isaksson-Wikberg, M. (1999). Negotiated and committed argumentation. A cross-cultural study of American and Finland-Swedish student writing. Åbo: Åbo akademis förlag.

 

Jacobs, D. T. (1994). The bum's rush : the selling of environmental backlash. Phrases and fallacies of Rush Limbaugh. Boise, Idaho: Legendary Pub.

 

James, M., & Merickel, A. (2002). Reading literature and writing argument. Upper Saddle River, N.J.: Prentice Hall.

 

 

James, S. L. (2003). Learned girls and male persuasion. Gender and reading in Roman love elegy. Berkeley: University of California Press.

 

Jameson, C. (1984). Gentle persuasion. Harlequin Books.

 

Jamieson, G. H. (1985). Communication and persuasion. London Dover, N.H.: Croom Helm.

 

Jamieson, G. H. (1985). Communication and persuasion. London: Croom Helm.

 

Janis, I. L. (1959). Personality and persuasibility. New Haven: Yale University Press.

 

Janis, I. L. (1966). Personality and persuasability. New Haven: Yale University Press.

 

Janis, I. L. (1982). Personality and persuasibility. Westport, Conn.: Greenwood Press.

 

Jarnow, J. (2005). Writing to persuade. New York: PowerKids Press.

 

Jensen, R. J. (Ed.). (2002). The words of César Chávez. College Station: Texas A & M University Press.

 

Jimenez, J., & Johnson, T. L. (1999). Clear thinking made visible. Persuasion and visualization for business. Rowayton, Conn.: Helix Press.

 

Johannesen, R. L. (1967). Ethics and persuasion. Selected reading. New York: Random House.

 

Johannesson, K. (1990). Retorik, eller konsten att övertyga. Stockholm: Norstedt.

 

Johnston, D. D. (1994). The art and science of persuasion. Madison, Wis.: Brown & Benchmark Publishers.

 

Johnstone, B. (Ed.). (1991). Repetition in Arabic Discourse: Paradigms, Syntagms, And The Ecology of Language. Amsterdam, The Netherlands: John Benjamins Publishing Company.

 

Jonas, D. (1981). Reden ist Gold. Sprech- und Sprach-Strategien für all jene, die beruflich oder privat andere Menschen überzeugen wollen oder müssen. Zürich: Schweizer Verlagshaus.

 

Jones, D. A. (1997). Enjoinder and argument in Ovid's Remedia amoris. Stuttgart: F. Steiner.

 

Jones, W. M. K. (1979). Survival. A manual on manipulating. Englewood Cliffs, N.J.: Prentice-Hall.

 

Jowett, G., & O'Donnell, V. (1986). Propaganda and persuasion. Newbury Park, Calif.: Sage.

 

Jowett, G., & O'Donnell, V. (1999). Propaganda and persuasion. Thousand Oaks: Sage Publications.

 

Kapferer, J. N. (1978). Les chemins de la persuasion: Le mode d'influence des media et de la publicité sur les comportements. Paris: Gauthier-Villars.

 

Kapferer, J. N. (1985). L'enfant et la publicité. Les chemins de la séduction. Paris: Dunod.

 

Kaplan, B. (1995). Everything you need to know to talk your way to success. Englewood Cliffs, NJ: Prentice-Hall.

 

Kaplan, B. (1995). Power and automation. Flour milling industry correspondence course. Englewood Cliffs, NJ: Prentice-Hall.

 

Karetzky, J. L. (1997). The mustering of support for World War I by the Ladies' home journal. Lewiston: Edwin Mellen Press.

 

Karlins, M., & Abelson, H. I. (1970). Persuasion: How opinions and attitudes are changed (by) Marvin Karlins (and) Herbert I. Abelson. New York: Springer Co..

 

Katz, L. V. (1986). Winning words. A guide to persuasive writing for lawyers. New York: Law & Business, Inc./Harcourt Brace Jovanovich.

 

Kaufer, D. S., Geisler, C., & Neuwirth, C. M. (1989). Arguing from sources. Exploring issues through reading and writing. San Diego: Harcourt Brace Jovanovich.

 

Kazin, M. (1995). The populist persuasion. An American history. New York, NY: Basic Books.

 

Kelley, R. L. (1989). The transatlantic persuasion. The Liberal-Democratic mind in the age of Gladstone. New Brunswick, NJ: Transaction Books.

 

Kennedy, G. A. (1994). A new history of classical rhetoric. Princeton, NJ: Princeton University Press.

 

Kennedy, G. A., Kennedy, G. A., Kennedy, G. A., & Kennedy, G. A. (1994). A new history of classical rhetoric. Princeton, N.J.: Princeton University Press.

 

Kennedy, G. A., & Watson, D. F. (Ed.). (1991). Persuasive artistry. Studies in New Testament rhetoric in honor of George A. Kennedy. Sheffield, England: Sheffield Academic Press.

 

Kent, R. W. (1963). The art of persuasion. Brookline, Mass.: Lee Institute.

 

Kenworthy, E. (1995). America/Américas: Myth in the making of U.S. policy toward Latin America. University Park, Pa.: Pennsylvania State University Press.

 

Kirschner, J. (1976). Manipulation. Eight ways to control others. Chicago: H. Regnery.

 

Kirschner, P. A. (2003). Visualizing argumentation. Software tools for collaborative and educational sense-making. London New York: Springer.

 

Kjøler, K. (1975). Argumentation.

 

Klenkler, E. (1982). Persuasive Strategien der französischen Werbung. Konzeptionelle Varianten von Zeitschriften-Anzeigen. Freiburg i. Br. Lollar: Dreisam Vertrieb, Prolit.

 

Klonoff, R. H., & Colby, P. L. (1990). Sponsorship strategy. Evidentiary tactics for winning jury trials. Michie Co.

 

Klonoff, R. H., & Colby, P. L. (2002). Winning jury trials. Trial tactics and sponsorship strategy. Newark, N.J.: LexisNexis.

 

Knowles, E. S., & Linn, J. A. (Eds.). (2004). Resistance and persuasion. Mahwah, N.J.: Lawrence Erlbaum Associates.

 

Knowles, M., & Malmkjæ, K. (1996). Language and control in children's literature. London New York: Routledge.

 

Knowles, M., & Malmkjær, K. (1996). Language and control in children's literature. London New York: Routledge.

 

Knowles, R. (2002). Shakespeare's arguments with history. Houndmills, Basingstoke, Hampshire New York: Palgrave.

 

Koch, I. G. V. (1992). A inter-ação pela linguagem. S. Paulo (i.e. São Paulo), SP: Editora Contexto.

 

Kopperschmidt, J. (1972). Ein Bilderbuch. (Ulm: Institut f. Umweltplanung d. Universität Stuttgart.

 

Kopperschmidt, J. (1972). Rhetorik. Einführung in die persuasive Kommunikaton.. Ulm: Institut für Umweltplanung der Universität Ulm.

 

Kopperschmidt, J. (1989). Methodik der Argumentationsanalyse. Stuttgart-Bad Cannstatt: Frommann-Holzboog.

 

Koskoff, T. I., & Burgess, J. A. (1980). Persuasion in advocacy, vol. II.

 

Kotthoff, H. (1989). Pro und Kontra in der Fremdsprache. Pragmatische Defizite in interkulturellen Argumentationen. Frankfurt am Main New York: P. Lang.

 

Kozicki, S. (1998). Creative negotiating. Proven techniques for getting what you want from any negotiation. Holbrook, Mass.: Adams Media.

 

Kraditor, A. S. (1981). The radical persuasion, 1890-1917. Aspects of the intellectual history and the historiography of three American radical organizations. Louisiana State University Press.

 

Krell, M. (2000). Ach wie gut, dass niemand weiss--. Zur Pragmatik der politischen Kommunikation. Münster: Lit.

 

Krivoshey, R. M. (Ed.). (1994). Opening statement, closing argument, and persuasion in trial advocacy. New York, NY: Garland.

 

Kunczik, M. (1990). Die manipulierte Meinung. Nationale Image-Politik und internationale Public Relations. Köln: Böhlau.

 

Kusch, M., & Schröder, H. (Eds.). (1989). Text, interpretation, argumentation. Hamburg: H. Buske.

 

La Casce, S., & Belanger, T. (1972). The art of persuasion: How to write effectively about almost anything. New York: Scribner.

 

Laborda, X. (1993). De retòrica. La comunicació persuasiva. Barcelona: Barcanova.

 

Laflamme, S. (1987). Contribution à la critique de la persuasion politique. Sillery, Québec Sudbury, Ontario: Presses de l'Université du Québec Université Laurentienne.

 

Lagarde, F. (1995). La persuasion et ses effets: Essai sur la réception en France au dix-septième siècle. Paris Seattle: Papers on French seventeenth Century Literature.

 

Lager, L., & Kraft, A. L. (1981). Now you can unlock your hidden powers to persuade and influence others with mental judo and gain control of your business, social, and family life. New York: Crown Publishers.

 

Laguardia Longega, E., & Cruz Salazar, F. J. (1977). Nuestros impuestos son persuasión. Madrid: José Porrúa Turanzas.

 

Lambert, T. (1996). The power of influence. Intensive influencing skills in business. London Sonoma, Calif.: Nicholas Brealey Pub.

 

Larson, C. U. (1973). Persuasion: reception and responsibility. Belmont, Calif.: Wadsworth Pub. Co.

 

Larson, C. U. (1983). Persuasion. Reception and responsibility. Belmont, Calif.: Wadsworth Pub. Co.

 

Lay, R. (1978). Manipulation durch die Sprache. München: Langen-Müller/Herbig.

 

Lechner, J. M. (1974). Renaissance concepts of the commonplaces: An historical investigation of the general and universal ideas used in all argumentation and persuasion with special emphasis on the educational and literary tradition of the sixteenth and seventeenth centuries. Westport, Conn.: Greenwood Press.

 

Leeds, D. (1988). PowerSpeak. The complete guide to persuasive public speaking and presenting. New York: Prentice Hall Press.

 

Leeds, D. (1991). Marketing yourself. The ultimate job seeker's guide. New York, NY: HarperCollins.

 

Lenz, M. B. (1985). A rhetorical analysis of Cardinal Newman's Apologia pro vita sua. Ann Arbor, MI: University Microfilms International.

 

Lerbinger, O. (1972). Designs for persuasive communication. -. Englewood Cliffs, N.J.: Prentice-Hall.

 

Lerbinger, O. (1972). Designs for persuasive communication. Englewood Cliffs, N.J.: Prentice-Hall.

 

Lester, G. W. (1995). Power with people. How to handle just about anyone to accomplish just about anything. Ashcroft Press.

 

Levine, R. (2003). The power of persuasion. How we're bought and sold. Hoboken, N.J.: John Wiley & Sons.

 

Lilly, C. S. (2001). Power and persuasion: Ideology and rhetoric in communist Yugoslavia, 1944-1953. Boulder, CO: Westview Press.

 

Lindquist, J. (2002). A place to stand. Politics and persuasion in a working-class bar. Oxford New York: Oxford University Press.

 

Linkletter, A. (1974). How to be a ... supersalesman. Englewood Cliffs, N.J.: Prentice-Hall.

 

Lisnek, P. M., & Oliver, E. G. (1994). The complete litigator. Reality, perception and persuasion in and out of court. Andrews Professional Books.

 

Littlejohn, S. W., & Jabusch, D. M. (1987). Persuasive transactions. Glenview, Ill.: Scott, Foresman.

 

Littlejohn, S. W., & Jabusch, D. M. (1987). Persuasive transactions. New York: Scott.

 

Lo Cascio, V. (1991). Grammatica dell'argomentare: Strategie e strutture. Scandicci (Firenze): Nuova Italia.

 

Logan, S. W. (1999). We are coming. The persuasive discourse of nineteenth-century Black women. Carbondale, Ill.: Southern Illinois University Press.

 

Lucas, R. H., & McCoy, K. B. (1993). The winning edge. Effective communication and persuasion techniques for lawyers. Chichester: John Wiley & Sons.

 

Luhrmann, T. M. (1989). Persuasions of the witch's craft. Ritual magic in contemporary England. Cambridge, MA: Harvard University Press.

 

Lulofs, R. S. (1991). Persuasion. Contexts, people, and messages. Scottsdale, Ariz.: Gorsuch Scarisbrick.

 

Lunbeck, E. (1994). The psychiatric persuasion. Knowledge, gender, and power in modern America. Princeton, NJ: Princeton University Press.

 

Lund, P. R. (1974). Compelling selling. A framework for persuasion.

 

Lunsford, A. A., & Ruszkiewicz, J. J. (1999). Everything's an argument. Boston: Bedford/St. Martin's.

 

Lunsford, A. A., Ruszkiewicz, J. J., & Walters, K. (2001). Everything's an argument. With readings. Boston: Bedford/St. Martin's.

 

Mackensen, L. (1973). Verführung durch Sprache: Manipulation als Versuchung. München: List.

 

Macpherson, W. (1920). The psychology of persuasion. London: Methuen.

 

Mager, N. H., Mager, S. K., & Mager, P. S. (1978). Power writing, power speaking. 200 ways to make your words count. New York: Morrow.

 

Majone, G. (1989). Evidence, argument, and persuasion in the policy process. New Haven, CT: Yale University Press.

 

Mancuso, J. (1993). Winning with the power of persuasion. Mancuso's secrets for small business success. Enterprise Dearborn.

 

Manfredo, M. J. (1992). Influencing human behavior. Theory and application in recreation, tourism, and natural resources management. Champaign, Ill.: Sagamore Pub. Inc.

 

Mann, E. (2000). Persuasive Sprechhandlungen in Alltagsdialogen des Russischen: Unter besonderer Berücksichtigung ihrer Handlungsbedingungen. München: Otto Sagner.

 

Mannix, P. (1992). The rhetoric of antinuclear fiction: Persuasive strategies in novels and films. Lewisburg (Pa. London: Bucknell University Press Associated University Presses.

 

Marlin, R. (2002). Propaganda and the ethics of persuasion. Peterborough, Ont. Orchard Park, N.Y.: Broadview Press.

 

Marques Oliveira, M. (1970). Como conquistar, falando. Brasília: DASP.

 

Marsh, P. O. (1967). Persuasive speaking: Theory, models, practice. New York: Harper & Row.

 

Martel, G. (1998). Pour une rhétorique du quotidien. Québec: CIRAL, Université Laval.

 

Martel, M., & Martel, M. (1989). The persuasive edge. The executive's guide to speaking and presenting. New York: Ballantine Books.

 

Marting, J. (1996). Commitment, voice, and clarity. An argument rhetoric and reader. Lincolnwood, Ill.: NTC Pub. Group.

 

Martín Salgado, L. (2002). Marketing político. Arte y ciencia de la persuasión en democracia. Barcelona

 

Mascilli Migliorini, E. (1974). La strategia del consenso. Milano: Rizzoli.

 

Matthews, J. (1981). Dubious persuasions. Short stories. Baltimore, MD: Johns Hopkins University Press.

 

Maurer, R. (2002). Why don't you want what I want? How to get support for your ideas without any hard sell, manipulation or power plays. Austin, TX: Bard Press.

 

Mayberry, K. J. (1999). For argument's sake. A guide to writing effective arguments. New York: Longman.

 

Mayberry, K. J. (2002). Everyday arguments. A guide to writing and reading effective arguments. New York: Longman.

 

Mayberry, K. J., & Golden, R. E. (1990). For argument's sake. A guide to writing effective arguments. Glenview, Ill.: Scott, Foresman/Little Brown Higher Education.

 

Mayer, R. (1996). Power plays. How to negotiate, persuade, and finesse your way to success in any situation. New York: Times Business.

 

Mayhew, L. H. (1997). The new public: Professional communication and the means of social influence. Cambridge New York: Cambridge University Press.

 

McBurney, J. H., & Mills, G. E. (1964). Argumentation and debate, techniques of a free society. New York: Macmillan.

 

McCaffrey, M., & Derloshon, G. B. (1983). Personal marketing strategies. How to sell yourself, your ideas, and your services. Englewood Cliffs, NJ: Prentice-Hall.

 

McCallister, L. (1992). I wish I'd said that. How to talk your way out of trouble and into success. Chichester: John Wiley & Sons.

 

McCallister, L., & McCallister, L. (1998). Say what you mean, get what you want. New York: Wiley.

 

McCloskey, D. N. (1994). Knowledge and persuasion in economics. Cambridge: Cambridge University Press.

 

McCroskey, J. C. (1967). Studies of the effects of evidence in persuasive communication. East Lansing: Speech Communication Research Laboratory, Dept. of Speech, Michigan State University.

 

McDonald, D. L. (1971). The language of argument. Scranton: Chandler Pub. Co.

 

McDonald, D. L. (1975). The language of argument. New York: Crowell.

 

McDonald, D. L. (1983). The language of argument. Harper and Row.

 

McDonald, D. L. (1983). The language of argument. New York: Harper & Row.

 

McDonald, D. L., & Burton, L. W. (1996). The language of argument. New York: HarperCollins College Publishers.

 

McGavin, J. J. (2000). Chaucer and dissimilarity. Literary comparisons in Chaucer and other late-medieval writing. Madison

 

McGowan, M. M. (1974). Montaigne's deceits. The art of persuasion in the Essais. London: University of London Press.

 

McGuire, W. J. (1976). Persuasion and social control. Washington, D.C.: American Psychological Association.

 

McGuire, W. J. (1999). Constructing social psychology. Creative and critical processes. New York: Cambridge University Press.

 

McHugh, J. (2001). Jerry McHugh on persuasion in the art of advocacy.

 

McKean, K. F., & Wheeler, C. (1971). The world of informative-persuasive prose. New York: Holt, Rinehart and Winston.

 

McLaughlin, R. W. (1979). The ethics of persuasive preaching. Grand Rapids: Baker Book House.

 

McLeary, J. W. (2000). By the numbers. Using facts and figures to get your projects, plans, and ideas approved. New York: American Management Association.

 

McMeniman, L. (1999). From inquiry to argument. Boston: Allyn & Bacon.

 

Meiden, A. (1980). Consument hoort u mij? Vormen en oorzaken van miscommunicatie : uitgegeven ter gelegenheid van het 25-jarig bestaan van de Stichting voor Reclame- en Marketingonderwijs. Leiden: Spruyt, Van Mantgem & De Does.

 

Meier, K. (1979). Interesse, Macht und Einfluss. Entwicklung e. begriffl. Bezugsrahmens u. Interpretation e. histor. Episode. Königstein/Ts.: Hain.

 

Memering, D., & Palmer, W. (2002). Discovering arguments. An introduction to critical thinking and writing with readings. Upper Saddle River, N.J.: Prentice Hall.

 

Mendelson, M. (2002). Many sides. A Protagorean approach to the theory, practice, and pedagogy of argument. Dordrecht Boston: Kluwer Academic Publishers.

 

Mendl, W. (1970). Deterrence and persuasion French nuclear armament in the context of national policy, 1945-1969.. London: Faber & Faber.

 

Merton, R. K. (1971). Mass persuasion. The social psychology of a war bond drive. Westport, Conn.: Greenwood Press.

 

Merton, R. K., Lowenthal, M. F., & Curtis, A. (1946). Mass persuasion. The social psychology of a war bond drive. New York: Harper.

 

Messaris, P. (1997). Visual persuasion. The Role of Images in Advertising. London: Sage.

 

Meyers, R. R. (1993). With ears to hear. Preaching as self-persuasion. Philadelphia: Pilgrim Press.

 

Meyers, W. (1984). The image-makers. Power and persuasion on Madison Avenue. Times Books.

 

Michel, A. (2003). Les rapports de la rhétorique et de la philosophie dans l'oeuvre de Cicéron. Recherches sur les fondements philosophiques de l'art de persuader. Louvain Dudley, MA: Peeters.

 

Michelstaedter, C. (1972). La persuasione e la rettorica: A cura di Maria A. Raschini. Milano: Marzorati.

 

Michelstaedter, C., & Campailla, S. (1982). La persuasione e la rettorica. Milano: Adelphi.

 

Michelstaedter, C., & Campailla, S. (1990). La persuasion et la rhetorique. Paris: Editions de l'éclat.

 

Michelstaedter, C., Campailla, S., & Michelstaedter, C. (1995). La persuasione e la rettorica. Appendici critiche. Milano: Adelphi.

 

Miller, D. F. (1880). Rhetoric as an art of persuasion. From the standpoint of a lawyer.. Des Moines, Ia.: Mills & Company.

 

Miller, D. R., & Vasta, N. (1996). Il discorso persuasivo. Padova: CEDAM.

 

Miller, G. R. (1966). Speech communication: a behavioral approach. Indianapolis: Bobbs-Merrill.

 

Miller, G. R. (1972). An introduction to speech communication. Indianapolis: Bobbs-Merrill.

 

Miller, G. R., & Burgoon, M. (1972). New techniques of persuasion. New York: Harper & Row.

 

Miller, G. R., & Roloff, M. E. (1980). Persuasion: New directions in theory and research. Beverly Hills: Sage Publications.

 

Miller, G. R., Stiff, J. B., & Knapp, M. L. (Eds.). (1993). Deceptive Communication. Newbury Park, CA: SAGE Publications.

 

Miller, R. B., & Williams, G. A. (2004). Paths to persuasion. Identifying and influencing the five styles of today's decision makers. New York: Warner Books.

 

Miller, R. K. (1986). The informed argument. A multidisciplinary reader and guide. San Diego: Harcourt Brace Jovanovich.

 

Miller, R. K. (1989). The informed argument. A multidisciplinary reader and guide. San Diego: Harcourt Brace Jovanovich.

 

Miller, R. K. (1998). The informed argument. A multidisciplinary reader and guide. Fort Worth: Harcourt Brace College Publishers.

 

Mills, G. E. (1964). Reason in controversy. An introduction to general argumentation. Boston: Allyn and Bacon.

 

Mills, G. E. (1968). Reason in controversy: On general argumentation. Boston: Allyn and Bacon.

 

Mills, H. (2000). Artful persuasion. How to command attention, change minds, and influence people. New York: AMACOM.

 

Minnick, W. C. (1957). The art of persuasion. Boston: Houghton Mifflin.

 

Minnick, W. L. (1968). The art of persuasion. Boston: Houghton Mifflin.

 

Misra, K. P., & Avasthi, R. (Eds.). (1967). Politics of persuasion: Essays written in memory of Dr. G. N. Dhawan. Bombay: Manaktalas.

 

Mitchell, A. A. (Ed.). (1993). Advertising exposure, memory, and choice. Hillsdale, NJ: Lawrence Erlbaum.

 

Mitchell, S., & Andrews, R. (Eds.). (2000). Learning to argue in higher education. Portsmouth, NH: Boynton/Cook : Heinemann.

 

Moeschler, J. (1985). Argumentation et conversation: Éléments pour une analyse pragmatique du discours. Paris France: Hatier Crédif.

 

Moilanen, M., & Tiittula, L. (1994). Überredung in der Presse. Texte, Strategien, Analysen. Berlin New York: W. de Gruyter.

 

Moine, D. J., & Herd, J. H. (1984). Modern persuasion strategies. The hidden advantage in selling. Englewood Cliffs, NJ: Prentice-Hall.

 

Monsalve, A. (1992). La teoría de la argumentación. Un trabajo sobre el pensamiento de Chaïm Perelman y Lucie Olbrechts-Tyteca. Medellín, Colombia: Editorial Universidad de Antioquia.

 

Monterrubio de Correa, M. I. (1999). Retórica y argumentación en la resolución de conflictos. Una cuestión etica. Tucumán, Argentina: Ediciones del Rectorado, Universidad Nacional de Tucumán.

 

Montoya, C. G., & Roxberg, J. M. (1995). Thinking and writing persuasively. A basic guide. Boston: Allyn and Bacon.

 

Moore, B. N. (1995). Making your case. Critical thinking and the argumentative essay. Mountain View, Calif.: Mayfield Pub. Co.

 

Morgan, M., Stallings, K., & Townsend, J. (2003). Reading and arguing about literature. Upper Saddle River, N.J.: Prentice Hall.

 

Morris, C. E., & Browne, S. H. (2001). Readings on the rhetoric of social protest. State College, Pa.: Strata Pub.

 

Morton, J. C., & Freeman, M. E. (2000). Written advocacy. Toronto, Ont.: Butterworths.

 

Moser, J., & Watters, A. (1999). Creating America. Reading and writing arguments. Upper Saddle River, N.J.: Prentice Hall.

 

Mozejko de Costa, D. T. (1994). La manipulación en el relato indigenista. Buenos Aires: Edicial.

 

Mucchielli, R. (1969). Opinions et changement d'opinion: Connaissance du problème, applications pratiques. Paris: Entreprise moderne d'édition.

 

Mulholland, J. (1994). Handbook of persuasive tactics. A practical language guide. London: Routledge.

 

Mulholland, J. (Eds.). (1991). The Language of Negotiation: A Handbook of Practical Strategies For Improving Communication. New York, NY: Routledge, Chapman & Hall.

 

Mullen, R. W. (1982). Black communication. Lanham, MD: University Press of America.

 

Mullen, R. W. (1982). Black communication. Washington, D.C.: University Press of America.

 

Muller, E. (1993). Opening arguments. A brief rhetoric with readings. Orlando, FL: Harcourt Brace.

 

Murray, L. L. (1979). The celluloid persuasion: Movies and the liberal arts. Grand Rapids, Mich.: Eerdmans.

 

Mutz, D. C., Sniderman, P. M., & Brody, R. A. (Eds.). (1996). Political persuasion and attitude change. Ann Arbor: University of Michigan Press.

 

Myerson, G. (1992). The argumentative imagination: Wordsworth, Dryden, religious dialogues. Manchester New York New York: Manchester University Press Distributed exclusively in the USA and Canada by St. Martin's Press.

 

Naas, M. (1995). Turning. From persuasion to philosophy: a reading of Homer's Iliad. Atlantic Highlands, NJ: Humanities.

 

Napley, D. (1991). The technique of persuasion. London: Sweet & Maxwell.

 

Nash, W. (1989). Rhetoric: The wit of persuasion. Oxford, UK Cambridge, MA, USA: B. Blackwell.

 

Natalle, E. J. (1985). Feminist theatre. A study in persuasion. Metuchen, NJ: Scarecrow.

 

Natanson, M. A., & Johnstone, H. W. (1965). Philosophy, rhetoric and argumentation: Edited by Maurice Natanson and Henry W. Johnstone, Jr. University Park: Pennsylvania State University Press.

 

Neckermann, B. (1967). Rhetorik (beeinflussen, suggerieren, überzeugen, gewinnen. Kilchberg/Zürich: Hug-Verlag.

 

Nelson, J. S., Megill, A., & McCloskey, D. N. (Eds.). (1987). The Rhetoric of the human sciences. Language and argument in scholarship and public affairs. Madison: University of Wisconsin Press.

 

Nelson, N. C. (1991). A winning case. How to use persuasive communication techniques for successful trial work. Englewood Cliffs, NJ: Prentice-Hall.

 

Nelson, N. C. (1997). Winning! Using lawyers' courtroom techniques to get your way in everyday situations. Paramus, NJ: Prentice Hall.

 

Nelson, N. C. (1998). Get your way! Put a lawyer's power of persuasion to use in your everyday life. Paramus, NJ: Prentice Hall Press.

 

Newsom, D., & Carrell, B. (1986). Public relations writing. Form and style. Belmont, CA: Wadsworth.

 

Newsom, D., & Carrell, B. (1991). Public relations writing. Form & style. Belmont, Calif.: Wadsworth Pub. Co.

 

Newsom, D., & Carrell, B. (1994). Public relations writing. Forms and style. Belmont, CA: Wadsworth.

 

Newsom, D., Carrell, B., & Newsom, D. (1986). Public relations writing. Form & style. Belmont, Calif.: Wadsworth Pub. Co.

 

Newsom, D., & Siegfried, T. (1981). Writing in public relations practice. Form & style. Belmont, Calif.: Wadsworth Pub. Co.

 

Nicholas, J. K., & Nicholl, J. R. (1991). Effective argument. A writer's guide with readings. Boston: Allyn and Bacon.

 

Nielsen, R. P. (1996). The Politics of ethics: Methods for acting, learning, and sometimes fighting with others in addressing ethics problems in organizational life. New York: Oxford University Press.

 

Nienkamp, J. (2001). Internal rhetorics. Toward a history and theory of self-persuasion. Carbondale, Ill.: Southern Illinois University Press.

 

Nirenberg, J. S. (1963). Getting through to people. Englewood Cliffs, N.J.: Prentice-Hall.

 

Nirenberg, J. S. (1976). Breaking through to each other. Creative persuasion on the job and in the home. New York: Harper & Row.

 

Nirenberg, J. S. (1996). Getting through to people. Beverly Hills, CA: Dove Audio.

 

Nocetti, O. R. (1990). Falacias y medios de comunicación. El discurso como arma. Buenos Aires

 

Norvell. (1976). Psychomatics. The secret power of super-persuasion. New York: Drake Publishers.

 

Nowak, K. (1970). Inducing resistance to persuasion: Generality and specificity in the effects of defense-by/-refutation. Stockholm: Ekonomiska forsknings-institutet vid Handelshögskolan i Stockholm (EFI).

 

Nuttin, J. M., & Beckers, A. (1975). The illusion of attitude change: Towards a response contagion theory of persuasion. London New York: Published jointly in cooperation with the European Association of Experimental Social Psychology by Academic Press and Leuven University Press.

 

Nyan, T. (1998). Metalinguistic operators with reference to French. Bern

 

O'Brien, V. (1974). Jane Austen, Persuasion. Dublin: Gill and Macmillan.

 

O'Donnell, V., & Kable, J. (1982). Persuasion. An interactive-dependency approach. New York, NY: Random House.

 

O'Keefe, D. J. (1990). Persuasion: Theory and research. Newbury Park, CA: Sage Publications, Inc.

 

O'Keefe, D. J. (2002). Persuasion. Theory & research. Thousand Oaks, CA: Sage Publications.

 

O'Shaughnessy, J., & O'Shaughnessy, N. J. (2003). Persuasion in advertising. New York: Routledge.

 

Oehmichen, B. (1973). Manipulationen mit dem Menschen. Marburg (an d. Lahn): Verlag der Francke-Buchhandlung.

 

Okechukwu, C. C. (2001). Achebe the orator: The art of persuasion in Chinua Achebe's novels. Westport, Conn.: Greenwood Press.

 

Oliver, R. T. (1950). Persuasive speaking. Principles and methods.. New York: Longmans, Green.

 

Oliver, R. T. (1957). The psychology of persuasive speech. New York: Longmans, Green.

 

Oliver, R. T. (1968). The psychology of persuasive speech. New York: D. McKay Co.

 

Olshewsky, T. M. (1983). Good reasons and persuasive force. A pragmatic approach. Lanham, MD: University Press of America.

 

Oléron, P. (1983). L'argumentation. Paris: Presses universitaires de France.

 

Ostrom, T. M., & Petty, R. E. (Eds.). (1981). Cognitive responses in persuasion. Hillsdale, N.J.: L. Erlbaum Associates.

 

Padwick, G. (1992). Understanding Aldus Persuasion for Windows. Sybex.

 

Parker, P. A. (1987). Literary fat ladies: Rhetoric, gender, property. London New York: Methuen.

 

Parker, R. C. (1990). Mastering the power of Aldus Persuasion 2.0. Dow Jones Irwin.

 

Parson, D. W. (Ed.). (1972). The process of social influence: Readings in persuasion. Englewood Cliffs, N.J.: Prentice-Hall.

 

Partington, A. (2002). The linguistics of political argument. The spin-doctor and the wolf-pack at the White House. New York: Routledge.

 

Paschen, H., & Wigger, L. (1992). Zur Analyse pädagogischer Argumentationen. Bericht des Forschungsprojekts "Bielefelder Katalog Pädagogischer Argumente". Weinheim: Deutscher Studien Verlag.

 

Paschen, H., Wigger, L., & Fitzgibbons, R. E. (1992). Pädagogisches Argumentieren. Weinheim: Deutscher Studien Verlag.

 

Patton, F. H. (1986). Force of persuasion. Dynamic techniques for influencing people. New York: Prentice Hall Press.

 

Paulson, L. R., & Watson, T. (1991). The executive persuader. How to be a powerful speaker. Napa, Calif.: SSI Pub.

 

Pear, T. H. (1961). The moulding of modern man: A psychologist's view of information, persuasion and mental coercion today. London: Allen & Unwin.

 

Peck, G. (1984). Writing persuasive briefs. Boston: Little, Brown.

 

Pennacini, A. (1993). Retorica e comunicazione: Teoria e pratica della persuasione nella società contemporanea : atti del congresso internazionale (Torino 4-6 ottobre 1990). Alessandria: Edizioni dell'Orso.

 

Pennock, J. R., & Chapman, J. W. (1972). Coercion. Chicago: Aldine, Atherton.

 

Pennock, J. R., & Chapman, J. W. (1972). Coercion: Edited by J. Roland Pennock and John W. Chapman. Chicago: Aldine, Atherton.

 

Pennock, J. R., & Chapman, J. W. (Ed.). (1972). Coercion. Chicago: Aldine Atherton.

 

Peppers, D. (1995). Life's a pitch. Then you buy. New York, NY: Anchor Books/Doubleday.

 

Pera, M., & Shea, W. R. (1991). Persuading science: The art of scientific rhetoric. Canton, MA: Science History Publications, USA.

 

Pérez de Medina, E., Marafioti, R., & Balmayor, E. (2002). Recorridos semiológicos. Signos, enunciación y argumentación : semiología. Buenos Aires: Eudeba.

 

Perloff, R. M. (1993). The dynamics of persuasion. Hillsdale, NJ: Lawrence Erlbaum Associates, Inc.

 

Perloff, R. M. (2001). Persuading people to have safer sex. Applications of social science to the AIDS crisis. Mahwah, N.J.: Lawrence Erlbaum Associates.

 

Perloff, R. M. (2003). The dynamics of persuasion. Communication and attitudes in the 21st century. Mahwah, N.J.: Lawrence Erlbaum Associates.

 

Perris, A. (1985). Music as propaganda. Art to persuade, art to control. Westport, Conn.: Greenwood Press.

 

Petersson, B. (1990). The Soviet Union and peacetime neutrality in Europe: A study of Soviet political language. Lund: MH Publishing.

 

Petty, R. E., & Cacioppo, J. T. (1977). The importance of cognitive and physiological processes in persuasion. Paper presented at the meeting of the American Psychological Association, San Francisco, August .

 

Petty, R. E., & Cacioppo, J. T. (1981). Attitudes and persuasion--classic and contemporary approaches. Dubuque, Iowa: W.C. Brown Co. Publishers.

 

Petty, R. E., & Cacioppo, J. T. (1981). Attitudes and persuasion: Classic and contemporary approaches. Dubuque, Iowa: W.C. Brown.

 

Petty, R. E., & Cacioppo, J. T. (1986). Communication and persuasion: Central and peripheral routes to attitude change. New York: Springer-Verlag.

 

Petty, R. E., & Cacioppo, J. T. (1996). Attitudes and persuasion: Classic and contemporary approaches. Boulder, CO: Westview Press.

 

Petty, R. E., & Ostrom, T. M. (Eds.). (1981). Cognitive responses in persuasion. Hillsdale, N.J.: Lawrence Erlbaum Associates.

 

Petty, R. E., Ostrom, T. M., & Brock, T. C. (Eds.). (1981). Cognitive responses in persuasion. Hillsdale, N.J.: L. Erlbaum Associates.

 

Pfau, M., & Parrott, R. (1992). Persuasive communication campaigns. York, PA: Spectrum Publisher Services.

 

Pfeiffer, W. S. (1989). Proposal writing. The art of friendly persuasion. Columbus, Ohio: Merrill.

 

Pfeiffer, W. S., & Keller, C. H. (2000). Proposal writing. The art of friendly and winning persuasion. Upper Saddle River, N.J.: Prentice Hall.

 

Piazza, F. (2000). Il corpo della persuasione. L'entimema nella retorica greca. Palermo: Novecento.

 

Picard, G. (1999). Petit traité à l'usage de ceux qui veulent toujours avoir raison.

 

Pickens, J. W. (1992). Ancient and amazing closing secrets for women. An Egyptian queen's private diary : the mysteries of control and persuasion discovered.

 

Pickens, J. W. (1997). Cleopatra's secrets of negotiation & persuasion for women. Scottsdale, Ariz.: Star Lakes Productions.

 

Pieper, J. (1970). Missbrauch der Sprache, Missbrauch der Macht. Zürich: Verlag der Arche.

 

Pifer, G. W., & Mutoh, N. W. (1988). Point counterpoint. Discussion and persuasion techniques. Cambridge: Newbury House Publishers.

 

Piott, S. L. (1985). The anti-monopoly persuasion. Popular resistance to the rise of big business in the Midwest. Westport, CT: Greenwood Press.

 

Plantin, C. (1990). Essais sur l'argumentation: Introduction à l'étude linguistique de la parole argumentative. Paris: Kimé.

 

Plog, K. (1996). Telefonmarketing: Ziele und Methoden aus linguistischer Perspektive. Opladen: Westdeutscher Verlag.

 

Plöger, P. (1999). Begründungspotentiale: Argumentative Strukturen in den Wissenschaften. Frankfurt (Oder): Viademica-Verlag.

 

Popkin, S. L. (1991). The reasoning voter. Communication and persuasion in presidential campaigns. Chicago, IL: University of Chicago Press.

 

Poteat, P. L. (1985). Walker Percy and the old modern age. Reflections on language, argument, and the telling of stories. Baton Rouge

 

Pratkanis, A. R., & Aronson, E. (1992). Age of propaganda: The everyday use and abuse of persuasion. New York, NY: W. H. Freeman & Co, Publishers.

 

Prezzolini, G. (1907). L'arte di persuadere. Firenze: F. Lumachi.

 

Pujante, J. D. (1999). El hijo de la persuasión. Quintiliano y el estatuto retórico.

 

Quick, T. L. (1982). The persuasive manager: How to sell yourself and your ideas. Radnor, Pa.: Chilton Book Co..

 

Quick, T. L. (1990). Mastering the power of persuasion. How to get the results you want on the job. New York, N.Y.: Executive Enterprises Publications.

 

Rall, A. (1980). Die boodskap as element in die kommunikasieproses. 'n literatuuroorsig. Pretoria: Raad vir Geesteswetenskaplike Navorsing, Suid-Afrikaanse Instituut vir Kommunikasienavorsing.

 

Rall, A. (1981). Die ontvanger as element in die kommunikasieproses. 'n literatuuroorsig. Pretoria: Raad vir Geesteswetenskaplike Navorsing, Suid-Afrikaanse Instituut vir Kommunikasienavorsing.

 

Ramage, J. D., & Bean, J. C. (1989). Writing arguments. A rhetoric with readings. New York: Macmillan.

 

Ramage, J. D., & Bean, J. C. (1999). Writing arguments. Boston: Allyn and Bacon.

 

Ramage, J. D., Bean, J. C., & Johnson, J. (2001). Writing arguments. A rhetoric with readings. Boston: Allyn and Bacon.

 

Rank, H. (1982). The pitch. Park Forest, Ill.: Counter - Propaganda Press.

 

Rank, H. (1984). The pep talk: How to analyze political language. Park Forest, Ill.: Counter-Propaganda Press.

 

Rank, H. (1988). Persuasion analysis. A companion to compostion. Park Forest, Ill.: Counter-Propaganda Press.

 

Rank, H. (1991). The pitch. Counter Propaganda Press.

 

Rank, H. (1991). The pitch. Park Forest, Ill.: Counter-Propaganda Press.

 

Rasicot, J. (1987). Winning jury trials.

 

Rath, C. (2000). Regierungs- und Parteiprogramme in Italien, Portugal und Spanien: Ein Beitrag zur politischen Textlinguistik Südeuropas ; textlinguistische Untersuchungen zur sprachlichen Gestaltung. Egelsbach: Hänsel-Hohenhausen.

 

Rawls, R. (1960). Tested techniques for developing and selling your ideas. Littleton, N.H.: Executive Development Press.

 

Rayner, A. (1987). Comic persuasion. Moral structure in British comedy from Shakespeare to Stoppard. Berkeley, CA: University of California Press.

 

Reardon, K. K. (1981). Persuasion, theory and context. Beverly Hills, Calif.: Sage Publications.

 

Reardon, K. K. (1991). Persuasion in practice. Newbury Park, CA: Sage Publications, Inc.

 

Richardson, J. (1987). The magic of rapport. How you can gain personal power in any situation. Cupertino, Calif.: Meta Publications.

 

Richardson, J., & Margulis, J. (1981). The magic of rapport. How you can gain personal power in any situation. San Francisco

 

Richardson, J., & Margulis, J. (1984). The magic of rapport. The business of negotiation. New York, N.Y.: Avon Books.

 

Rigotti, E., & Cigada, S. (Eds.). (1999). Rhetoric and argumentation. Proceedings of the international conference, Lugano, April 22-23, 1997, USI, Facolta di scienze della communicazione. Tübingen: Niemeyer.

 

Rivers, W. E. (1993). Issues and images. An argument reader. Orlando, FL: Harcourt Brace Jovanovich.

 

Roberts, R. H., & Good, J. M. M. (Eds.). (1993). The Recovery of rhetoric. Persuasive discourse and disciplinarity in the human sciences. Charlottesville: University Press of Virginia.

 

Roberts-Miller, P. (2004). Deliberate conflict. Argument, political theory, and composition classes. Carbondale: Southern Illinois University Press.

 

Rocco, M. T. F. (1989). A linguagem autoritária. São Paulo, SP: Editora Brasiliense.

 

Rogers, J. (1999). Influencing people. The essential guide to thinking and working smarter. New York: AMACOM.

 

Roloff, M. E., & Miller, G. R. (1980). Persuasion. New directions in theory and research. Beverly Hills: Sage Publications.

 

Roloff, M. E., & Miller, G. R. (Eds.). (1980). Persuasion. New directions in theory and research. Beverly Hills, CA: Sage Publications.

 

Rooney, E. (1989). Seductive reasoning: Pluralism as the problematic of contemporary literary theory. Ithaca: Cornell University Press.

 

Rose, C. M. (1994). Property and persuasion. Essays on the history, theory, and rhetoric of ownership. Boulder, CO: Westview Press.

 

Rosnow, R. L., & Robinson, E. J. (1967). Experiments in persuasion. New York: Academic Press.

 

Ross, R. S. (1974). Persuasion: communication and interpersonal relations. Englewood Cliffs, N.J.: Prentice-Hall.

 

Ross, R. S. (1985). Understanding persuasion. Foundations and practice. Englewood Cliffs, N.J.: Prentice-Hall.

 

Ross, R. S. (1990). Understanding persuasion. Englewood Cliffs, N.J.: Prentice Hall.

 

Ross, R. S. (1990). Understanding persuasion. Englewood Cliffs, NJ: Prentice-Hall.

 

Ross, R. S. (1994). Understanding persuasion. Englewood Cliffs, N.J.: Prentice Hall.

 

Ross, R. S., & Ross, M. G. (1981). Understanding persuasion. Englewood Cliffs, N.J.: Prentice-Hall.

 

Rossiter, C. L. (1981). Conservatism in America. The thankless persuasion. Westport, CT: Greenwood Press.

 

Rost, D. (1993). Pawlows Hunde. Die Legende von der beliebigen Manipulierbarkeit des Menschen. Stuttgart: Deutsche Verlags-Anstalt.

 

Rothwell, K. S. (1990). Politics and persuasion in Aristophanes' Ecclesiazusae. Leiden: Brill.

 

Rottenberg, A. T. (1985). Elements of argument. A text and reader. New York: St. Martins Press.

 

Rottenberg, A. T. (1994). The structure of argument. Boston: Bedford Books of St. Martin's Press.

 

Rottenberg, A. T. (1997). Elements of argument. A text and reader. Boston: Bedford Books.

 

Rottenberg, A. T. (1997). The structure of argument. Boston: Bedford Books.

 

Rottenberg, A. T. (2000). Elements of argument. A text and reader. Boston: Bedford/St. Martin's.

 

Rottenberg, A. T. (2000). The structure of argument. Boston: Bedford/St. Martin's.

 

Rottenberg, A. T. (2003). Elements of argument. A text and reader. Boston: Bedford/St. Martin's.

 

Rüffer, N. (1987). Konfigurationalität: Zur phrasenstrukturellen Repräsentation von Argumentstrukturen in natürlichen Sprachen. Tübingen: M. Niemeyer.

 

Rühl, M. (2002). Arguing and communicative asymmetry. The analysis of the interactive process of arguing in non-ideal situations. Frankfurt am Main New York: P. Lang.

 

Rushkoff, D. (1999). Coercion. Why we listen to what "they" say. New York: Riverhead.

 

 

Rusk, T., & Miller, D. P. (1993). The power of ethical persuasion. Winning through understanding at work and at home. Harmondsworth: Penguin.

 

Ryan, H. R. (1985). Persuasive advocacy. Cases for argumentation and debate. Lanham, MD: University Press of America.

 

Rybacki, K. C., & Rybacki, D. J. (1986). Advocacy and opposition. An introduction to argumentation. Englewood Cliffs, NJ: Prentice-Hall.

 

Rybacki, K. C., & Rybacki, D. J. (1996). Advocacy and opposition. An introduction to argumentation. Boston, MA: Allyn & Bacon.

 

Ryborz, H. (1981). Die Kunst, Partner, Freunde, Kunden, Gegner zu überzeugen. Genf: Ariston Verlag.

 

Sáfár, (2001). Persuasive Texte. Eine vergleichende Untersuchung sprachlicher Argumentationsstrategien. Frankfurt am Main New York: P. Lang.

 

Sajavaara, K. E. (1987). Discourse Analysis: Openings. Jyvaskyla, Finland: Department of English U of Jyvaskyla.

 

Sánchez Corral, L. (1991). Retórica y sintaxis de la publicidad: Itinerarios de la persuasión. Córdoba, Espana: Universidad de Córdoba.

 

Sandell, R. G. (1977). Linguistic style and persuasion. London New York: Published in cooperation with European Association of Experimental Social Psychology by Academic Press.

 

Sanders, R. E. (1987). Cognitive foundations of calculated speech: Controlling understandings in conversation and persuasion. Albany: State University of New York Press.

 

Sant, T. (1992). Persuasive business proposals. Writing to win customers, clients, and contracts. New York: AMACOM.

 

Santamaría, L. (1997). Géneros para la persuasión en periodismo. Madrid: Fragua Editorial.

 

Santamaría, L., & Casals Carro, M. J. (2000). La opinión periodística. Argumentos y géneros de la persuasión. Buenos Aires, Argentina: Editorial Docencia Fundación Hernandarias.

 

Saragossi, M. (1991). Persuasion et séduction: Le discours politico-commercial du Canada sur l'Amérique latine, 1982-1985. Candiac, Québec: Éditions Balzac.

 

Sayer, J. E. (1980). Argumentation and debate. Principles and applications. Sherman Oaks, CA: Alfred Pub. Co.

 

Scheidel, T. M. (1967). Persuasive speaking.

 

Schein, E. H. (1961). Coercive persuasion. A socio-psychological analysis of the "brainwashing" of American civilian prisoners by the Chinese Communists. New York: W. W. Norton.

 

 

Schiappa, E. (Ed.). (1995). Warranting assent. Case studies in argument evaluation. Albany, NY: State University of New York Press.

 

Schindley, W. (1997). The informed citizen. Argument and analysis. Fort Worth: Harcourt Brace College Publishers.

 

Schittko, M. P. (2003). Analogien als Argumentationstyp. Vom Paradeigma zur Similitudo. Göttingen: Vandenhoeck & Ruprecht.

 

Schlesinger, I. M., Keren-Portnoy, T., & Parush, T. (2001). The structure of arguments. Amsterdam Philadelphia: J. Benjamins Pub.

 

Schmidt, R., & Kess, J. F. (1986). Television advertising and televangelism: Discourse analysis of persuasive language. Amsterdam Philadelphia: J. Benjamins Co..

 

Schmidtchen, G. (1970). Manipulation, Freiheit negativ.

 

Schmidtchen, G. (1974). Gibt es eine Sozialwissenschaft ohne Manipulation? Zürich: Verlag der Arche.

 

Schoeck, H. (1976). Schülermanipulation. Freiburg im Breisgau: Herder.

 

Schoonmaker, A. N. (1989). Negotiate to win. Gaining the psychological edge. Englewood Cliffs, N.J.: Prentice Hall.

 

Schrager, S. A. (1999). The trial lawyer's art. Philadelphia: Temple University Press.

 

Schudson, M. (1984). Advertising, the uneasy persuasion. Its dubious impact on American society. New York, NY: Basic Books.

 

Schweinfurth-Walla, S. (1986). Studien zu den rhetorischen Überzeugungsmitteln bei Cicero und Aristoteles. Tübingen: G. Narr.

 

Schweitzer, S. C. (1979). Winning with deception and bluff. Englewood Cliffs, N.J.: Prentice-Hall.

 

Schwerin, H. S., & Newell, H. H. (1981). Persuasion in marketing. The dynamics of marketing's great untapped resource. New York: Wiley.

 

Schöberle, W. (1984). Argumentieren, Bewerten, Manipulieren. Eine Untersuchung in linguistischer Kommunikationstheorie am Beispiel von Texten und von Text-Bild-Zusammenhängen aus der britischen Fernsehwerbung. Heidelberg: J. Groos.

 

Scott, L. M., & Batra, R. (Eds.). (2003). Persuasive imagery. A consumer response perspective. Mahwah, N.J.: Lawrence Erlbaum Associates.

 

Seiter, J. S., & Gass, R. H. (Eds.). (2003). Perspectives on persuasion, social influence, and compliance gaining. Boston, MA: Allyn and Bacon.

 

Sellwood, R., & Austen, J. (1993). Persuasion. By Jane Austen. Adapted by Richard Sellwood. New York: Macmillan Pubs.

 

Selzer, J. (2004). Argument in America. Essential issues, essential texts. New York: Pearson/Longman.

 

Semama, P. (1974). Argomentazione e persuasione. Milano: A. Giuffrè.

 

Seyler, D. U. (1984). Read, reason, write. New York, NY: Random House.

 

Seyler, D. U. (1994). Understanding argument. A text with readings. New York: McGraw-Hill.

 

Seyler, D. U. (1995). Read, reason, write. New York: McGraw-Hill.

 

Seyler, D. U. (1998). Read, reason, write. Boston: McGraw-Hill College.

 

Shavitt, S., & Brock, T. C. (Eds.). (1994). Persuasion. Psychological insights and perspectives. London: Allyn & Bacon.

 

Shaw, T. (1996). Eden, Suez and the mass media: Propaganda and persuasion during the Suez crisis. London New York: Tauris Academic Studies.

 

Shell, G. R. (1999). Bargaining for advantage. Negotiation strategies for reasonable people. New York: Viking.

 

Shepard, L. (1999). Courting power. Persuasion and politics in the early thirteenth century. New York: Garland Pub.

 

Sherif, A. (1968). Jane Austen's Persuasion. Zürich: Juris-Verlag.

 

Shister, N. (1997). 10 minute guide to negotiating. New York: Alpha Books.

 

Shook, R. L. (2003). Hardball selling (without turning your customer off). High-pressure selling techniques that work. Naperville, Ill.: Sourcebooks.

 

Shrum, L. J. (2003). The psychology of entertainment media. Blurring the lines between entertainment and persuasion. Mahwah, NJ: Lawrence Erlbaum.

 

Sigal, S., & Verón, E. (1986). Perón o muerte. Los fundamentos discursivos del fenómeno peronista. Buenos Aires: Editorial Legasa.

 

Silk, A. J., & Vavra, T. G. (1974). Advertising's affective qualities and consumer response. Cambridge, Mass.: Marketing Science Institute.

 

Silver, M. (1996). Arguing the case: Language and play in argumentation. Chicago, Ill.: Adams Press.

 

Simonet, R., & Simonet, J. (1990). L'argumentation: Stratégie et tactiques. Paris: Les éditions d'organisation.

 

Simons, H. W. (1976). Persuasion: Understanding, practice, and analysis. Reading, Mass.: Addison-Wesley Co..

 

Simons, H. W. (1986). Persuasion. Understanding, practice, and analysis. New York, NY: Random House.

 

Simons, H. W. (1990). The Rhetorical turn: Invention and persuasion in the conduct of inquiry. Chicago: University of Chicago Press.

 

Simons, H. W. (Ed.). (1990). The Rhetorical turn. Invention and persuasion in the conduct of inquiry. Chicago, IL: University of Chicago Press.

 

Simons, H. W., Morreale, J., & Gronbeck, B. E. (2001). Persuasion in society. Thousand Oaks, Calif.: Sage Publications.

 

Simons, J. (Ed.). (1997). Mansfield Park and Persuasion. New York: St. Martin's Press.

 

Simpson, C. (1996). High performance through negotiation. New York: Rosen Pub. Group.

 

Singer, M., & Lalich, J. (1995). Cults in our midst. Jossey-Bass.

 

Smart, J. J. C. (1984). Ethics, persuasion, and truth. London: Routledge.

 

Smith, C. A. (1994). The White House speaks. Presidential leadership as persuasion. New York: Praeger.

 

Smith, C. A., & Smith, K. B. (1994). The White House speaks. Presidential leadership as persuasion. New York, NY: Praeger.

 

Smith, L. J. (1986). Effective courtroom communications. Course manual. Federal Publishers.

 

Smith, L. J., & Malandro, L. A. (1985). Courtroom communication strategies. Kluwer Law Bk. Pubs.

 

Smith, L. J., & Malandro, L. A. (1985). Courtroom communication strategies. New York, N.Y.: Kluwer Law Book Publishers.

 

Smith, L. J., & Matlon, R. J. (1985). Courtroom communication & jury selection. Course manual..

 

Smith, M. J. (1982). Persuasion and human action. A review and critique of social influence theories. Belmont, Calif.: Wadsworth Pub. Co.

 

Smith, R. G. (1970). Speech-communication; theory and models. New York: Harper & Row.

 

Snyder, E. (1990). Persuasive business speaking. New York, NY: AMACOM.

 

Sobieszek, R. A. (1988). The art of persuasion. A history of advertising photography. Abrams.

 

Soder, R. (2001). The language of leadership. San Francisco: Jossey-Bass.

 

Somdal, M. (1986). Power points in persuasion. Old Tappan, N.J.: F.H. Revell.

 

Somdal, M. (1986). Power points in persuasion. Revell.

 

Sophokleous, A. K. (1977). Eisagoge sten epikoinonia peitho, propaganda. Leukosia, Kypros: Ekdot. Oikos Nikoles.

 

Southam, B. C. (Ed.). (1976). Jane Austen. Northanger Abbey and Persuasion : a casebook. London: Macmillan.

 

Spacks, P. A. M. (Ed.). (1995). Persuasion: Authoritative text, backgrounds and contexts,  criticism. New York: W.W. Norton.

 

Spang, K. (1987). Rede. Bamberg: C.C. Buchner.

 

Spangenburg, R., & Moser, D. (2002). Propaganda. Understanding the power of persuasion. Berkeley Heights, NJ: Enslow.

 

Spence, G. (1995). How to argue and win every time. At home, at work, in court, everywhere, every day. New York: St. Martin's Press.

 

Spiegel, N. (1993). Omanut ha-shikhnu'a: Ha-no'em u-kehalo. Yerushalayim: Pirsume Har ha-Tsofim 'al-yede Hotsa'at sefarim 'a. sh. Y.L. Magnes, ha-Universitah ha-'Ivrit.

 

Sproule, J. M. (1980). Argument. Language and its influence. New York: McGraw-Hill.

 

Sproule, J. M. (1997). Propaganda and democracy: The American experience of media and mass persuasion. Cambridge, U.K. New York, NY: Cambridge University Press.

 

Spurgin, S. D. W. (1985). The power to persuade. A rhetoric and reader for argumentative writing. Englewood Cliffs, N.J.: Prentice-Hall.

 

Spurgin, S. D. W. (1985). The power to persuade. Rhetoric and reader for argumentative writing. Englewood Cliffs, NJ: Prentice-Hall.

 

Spurgin, S. D. W. (1989). The power to persuade. A rhetoric and reader for argumentative writing. Englewood Cliffs, N.J.: Prentice Hall.

 

Spurgin, S. D. W. (Ed.). (1992). Strategies for argument. A reader and sourcebook. Englewood Cliffs, NJ: Prentice-Hall.

 

Stark, M. R. (1996). The power of negotiating. Strategies for success. Littleton, CO: Trimark Pub.

 

Staub, M. E. (1994). Voices of persuasion. Politics of representation in 1930s America. Cambridge: Cambridge University Press.

 

Stay, B. L. (1996). A guide to argumentative writing. San Diego, CA: Greenhaven Press.

 

Stettner, M. (1995). The art of winning conversation. Englewood Cliffs, N.J.: Prentice Hall.

 

Stevens, A. (1985). The persuasion explosion. your guide to the power and influence of contemporay public relations. Acropolis Books.

 

Stewart, C. J., & Denton, R. E. (1994). Persuasion and social movements. Prospect Heights, IL: Waveland Press.

 

Stewart, C. J., Smith, C. A., & Denton, R. E. (1984). Persuasion and social movements. Prospect Heights, Ill.: Waveland Press.

 

Stiff, J. B. (1994). Persuasive communication. New York, NY: Guilford Press.

 

Stiff, J. B. (1994). Persuasive communication. New York: Guilford Press.

 

Stiff, J. B., & Mongeau, P. A. (2003). Persuasive communication. New York: Guilford Press.

 

Stirratt, B., & Johnson, C. (Eds.). (2003). Feminine persuasion. Art and essays on sexuality. Bloomington: Indiana University Press.

 

Stonecipher, H. W. (1979). Editorial and persuasive writing. Opinion functions of the news media. New York: Hasting House.

 

Storey, R. (1997). The art of persuasive communication. Aldershot, England Brookfield, Vt.: Gower.

 

Stott, R., Young, T., & Bryan, C. (Eds.). (2001). Speaking your mind. Oral presentation and seminar skills. Harlow, England New York: Longman.

 

Strong, W. F. (1996). Persuasion. Strategies for public influence. Dubuque, Iowa: Kendall/Hunt Publishing.

 

Strong, W. F., & Cook, J. A. (1987). Persuasion. A practical guide to effective persuasive speech. Dubuque, Iowa: Kendall/Hunt Pub. Co.

 

Strong, W. F., & Cook, J. A. (1992). Persuasion. Strategies for public influence. Dubuque, Iowa: Kendall/Hunt Publishing.

 

Surles, L., & Stanbury, W. A. (1960). The art of persuasive talking. New York: McGraw-Hill.

 

Sweetnam, S. (1986). The executive memo. A guide to persuasive business communications. New York: Wiley.

 

Taboureau, J. (1944). Dictionnaire de l'art de persuader. Paris: J. Oliven.

 

Tamen, M. (1993). Manners of interpretation. The ends of argument in literary studies. Albany, N.Y.: State University of New York Press.

 

Tammemagi, H. Y. (1995). Winning proposals: How to write them and get results. North Vancouver, B.C.: Self-Counsel Press.

 

Tannen, D. (1998). The argument culture: Moving from debate to dialogue. New York: Random House.

 

Tave, S. M. (1976). Persuasion (Austen).

 

Taylor, A. (1995). William Cooper's town. Power and persuasion on the frontier of the early American republic. New York: Knopf.

 

Taylor, K. P., Buchanan, R. W., & Strawn, D. U. (1984). Communication strategies for trial attorneys. Glenview, Ill.: Scott, Foresman & Co.

 

Taylor, P. M. (1992). War and the media. Propaganda and persuasion in the Gulf War. Manchester: Manchester University Press.

 

Taylor, W. R., & Yount, I. (Eds.). (1993). Inspirational persuasion. Experiencing multiple sclerosis. WorldComm.

 

Tedeschi, A. (1998). Lo storico in parola. Livio, Scipione l'Africano e le tecniche dell'argomentazione : commento a Liv. 28. 43-44. Bari: Edipuglia.

 

Terry, D. J., & Hogg, M. A. (Eds.). (2000). Attitudes, behavior, and social context. The role of norms and group membership. Mahwah, N.J.: L. Erlbaum Associates.

 

Teruel Planas, M. E., & Serrano, S. (1997). Retòrica, informació i metàfora: Anàlisi aplicada als mitjans de comunicació de massa. Bellaterra (Barcelona) Castelló de la Plana València: Universitat Autònoma de Barcelona, Servei de Publicacions Publicacions de la Universitat Jaume I Universitat de València, Servei de Publicacions.

 

Thebo, K., & Newman, J. (1994). Selling yourself. How to be the competent, confident person you really are!. New York: MasterMedia Ltd.

 

Theis, A. M. (1984). Massenmedien und politische Steuerung: Auflkärungskampagnen im Kontext staatlicher Interventionspolitik. Augsburg: MaroVerlag.

 

Thomas, J. (2004). Guide to managerial persuasion and influence. Upper Saddle River, N.J.: Pearson Prentic Hall.

 

Thomas, R. (2000). Herodotus in context ethnography, science, and the art of persuasion. Cambridge, UK. New York: Cambridge University Press.

 

Thompson, G. J. (1983). Verbal judo: Words for street survival. Springfield, Ill.: C.C. Thomas.

 

Thompson, G. J. (2004). Verbal judo. New York: Quill.

 

Thompson, G. J., & Jenkins, J. B. (1993). Verbal judo. The gentle art of persuasion. New York, NY: William Morrow & Co, Inc.

 

Thompson, K. H., & Thompson, K. J. (1990). Presentations with Persuasion. Brady (NY).

 

Thompson, K. H., & Thompson, K. J. (1990). Presentations with Persuasion. New York: Brady.

 

Thompson, W. N. (1975). The process of persuasion. Principles and readings. New York: Harper & Row.

 

Thomsen, C. (2000). Stratégies d'argumentation et de politesse dans les conversations d'affaires. La séquence de  requête. Bern New York: P. Lang.

 

Thut, M. (1989). Le simulacre de l'énonciation. Stratégies persuasives dans Les chants de Maldoror de Lautréamont. Bern: New York :P. Lang.

 

Tigar, M. E. (1999). Persuasion. The litigator's art. Chicago, Ill.: Section of Litigation, American Bar Association.

 

Tillman, R., & Kirkpatrick, C. A. (1968). Promotion; persuasive communication in marketing. Homewood, Ill.: R. D. Irwin.

 

Tillman, R., & Kirkpatrick, C. A. (1975). Promotion, communication en marketing. Montréal: Presses de l'Université du Québec.

 

Tirkkonen-Condit, S. (1985). Argumentative text structure and translation. Jyväskylä: University of Jyväskylä.

 

Topliss, P. (1966). The rhetoric of Pascal: A study of his art of persuasion in the Provinciales and the Pensées. Leicester: Leicester University Press.

 

Trabattoni, F. (1994). Scrivere nell'anima. Verità, dialettica e persuasione in Platone. Firenze: Nuova Italia.

 

Trail, G. Y. (2001). Reading writing. An argument rhetoric and reader. Fort Worth, TX: Harcourt College Publishers.

 

Tremblay, R. (1994). Le texte argumentatif et les marqueurs de relation: Le rôle des marqueurs de relation et de négation dans la lecture, l'écriture et le raisonnement : une étude pédagogique comparative concernant les élèves sourds, malentendants et entendants des ordres. Montréal, Qc, Canada: Cégep du Vieux Montréal, Services pédagogiques, Service de la recherche.

 

Tremblay, R., Lacroix, J. G., & Lacerte, L. (1994). Le texte argumentatif et les marqueurs de relation. Le rôle des marqueurs de relation et de négation dans la lecture, l'écriture et le raisonnement : une étude pédagogique comparative concernant les élèves sourds, malentendants et entendants des ordres secondaire et collégial. Montréal, Qc, Canada: Cégep du Vieux Montréal, Services pédagogiques, Service de la recherche.

 

Trenholm, S. (1989). Persuasion and social influence. Englewood Cliffs, NJ: Prentice-Hall.

 

Trognon, A. (1993). Où va la pragmatique? De la pragmatique à la psychologie sociale. Grenoble: Presses universitaires de Grenoble.

 

Trognon, A., & Ghiglione, R. (1993). Où va la pragmatique? De la pragmatique à la psychologie sociale. Grenoble: Presses universitaires de Grenoble.

 

Truex, M. E. (1985). Sermon building simplified and sermons. Principles and methods of persuasive preaching. Springfield, Mo. (1913 E. Holiday St., Springfield 65804): M.E. Truex.

 

Turner, J. C. (1991). Effective jury persuasion. Milton Keynes: Open University Press.

 

Turner, W. (1985). Secrets of personal persuasion. Englewood Cliffs, N.J.: Prentice-Hall.

 

Ulanoff, S. M. (1977). Advertising in America. An introduction to persuasive communication. New York: Hastings House.

 

Vallejo Campos, A. (1993). Mito y persuasión en Platón. Sevilla, España: Er, Revista de Filosofía.

 

Van Dusen, C. R., & Smith, H. V. (1983). The new Speech-O-Gram technique for persuasive public speaking. Englewood Cliffs, N.J.: Prentice-Hall.

 

Van Eemeren, F. H. (1992). Argumentation illuminated. Amsterdam: SICSAT.

 

Van Eemeren, F. H. (1993). Reconstructing argumentative discourse. Tuscaloosa London: University of Alabama Press.

 

Van Eemeren, F. H., & Grootendorst, R. (1992). Argumentation, communication, and fallacies: A pragma-dialectical perspective. Hillsdale, N.J.: L. Erlbaum.

 

Van Eemeren, F. H., & Grootendorst, R. (1996). Waar slaat dat nou weer op? De taal van het meningsverschil. Amsterdam Antwerpen: Contact.

 

Van Eemeren, F. H., Grootendorst, R., & Henkemans, F. S. (1996). Fundamentals of argumentation theory: A handbook of historical backgrounds and contemporary developments. Mahwah, N.J.: L. Erlbaum.

 

Vancil, D. L. (1993). Rhetoric and argumentation. Boston, MA: Allyn & Bacon.

 

Vancil, D. L. (1993). Rhetoric and argumentation. Boston: Allyn and Bacon.

 

Vanderbilt, A. T. (1952). Forensic persuasion. Lexington, Va.: Washington and Lee University.

 

Vanderlaan, R. F. (1981). Persuasion. Santa Barbara, Calif.: El Camino.

 

Vanderlaan, R. F. (1982). Persuasion. El Camino .

 

Vass, J. (1993). Soft selling in a hard world. Plain talk on the art of persuasion. Running Press.

 

Vasta, N. (1994). Moral suasion in central banking: A pragmatic-textual approach to economic discourse. Udine: Campanotto.

 

Verderber, R. F. (1991). Essentials of persuasive speaking. Theory & contexts. Belmont, Calif.: Wadsworth Pub. Co.

 

Vesterman, W. (1994). Reading and writing short arguments. Palo Alto, CA: Mayfield.

 

Vignaux, G. (1988). Le discours, acteur du monde: Énonciation, argumentation et cognition. Paris: Ophrys.

 

Vinciguerra, C. (1968). Come si convince. Milano: De Vecchi.

 

Vinot, P. (1989). En ce temps - là. Paris: Economica.

 

Vinson, D. E. (1986). Jury trials. The psychology of winning strategy. Charlottesville, Va.: Michie Co.

 

Vinson, D. E. (1993). Jury persuasion. Psychological strategies and trial techniques. Englewood Cliffs, NJ: Prentice-Hall.

 

Vinson, D. E. (1993). Jury persuasion. Psychological strategies & trial techniques. Englewood Cliffs, NJ: Prentice Hall Law & Business.

 

Vinson, D. E., & Davis, D. S. (1996). Jury persuasion: Psychological strategies & trial techniques. Little Falls, NJ: Glasser LegalWorks.

 

Walker, G. (1991). Plays of persuasion: Drama and politics at the court of Henry VIII. Cambridge (England New York: Cambridge University Press.

 

Walker, G. (1996). Persuasive fictions: Faction, faith, and political culture in the reign of Henry VIII. Aldershot, Hants., England Brookfield, Vt.: Scolar Press Ashgate Co..

 

Walker, J., & McClish, G. A. (1991). Investigating arguments. Readings for college writing. Boston: Houghton Mifflin.

 

Wallace, S. A. (1978). Concomitant learnings: Hidden influences in the classroom. Washington: Home Economics Education Association.

 

Walrod, M. R. (1988). Normative discourse and persuasion: An analysis of Ga'dang informal litigation. Manila: Linguistic Society of the Philippines.

 

Walsh, C. (2001). Civilizing discourse. Women in politics, the Church, and the environmental movement. New York: Longman.

 

Walter, B. (1963). Bureaucratic communications: A statistical analysis of influence. Chapel Hill: Institute for Research in Social Science, University of North Carolina.

 

Walton, D. N. (1992). Plausible argument in everyday conversation. Albany, NY: State University of New York Press.

 

Walton, D. N. (1998). Ad hominem arguments. Tuscaloosa: University of Alabama Press.

 

Walton, D. N., & Krabbe, E. C. W. (1995). Commitment in dialogue. Basic concepts of interpersonal reasoning. Albany, NY: State University of New York Press.

 

Walton, M. S. (2004). Generating buy-in. Mastering the language of leadership. New York: American Management Association.

 

Ward, R. (1997). Logical argument in the research paper. Fort Worth: Harcourt Brace College Publishers.

 

Warfield, A. (2000). Outcome thinking. Getting results without the boxing gloves. Minneapolis, Minn.: Retrouvaille Pub.

 

Warner, M. (1989). Philosophical finesse. Studies in the art of rational persuasion. Oxford: Clarendon Press.

 

Warner, M. (Ed.). (1990). The Bible as rhetoric. Studies in biblical persuasion and credibility. London: Routledge.

 

Washecka, J. (1993). Write to win, or, Persuasive writing avoids tax court. Austin, Tex.: J. Washecka.

 

Watkins, D. E. (1938). The convincing word. New York: Wise & Co.

 

Watkins, J. (1987). The persuasive person. Communicating more effectively in person and in print. Indianapolis, Ind.: Wesley Press.

 

Watkins-Goffman, L., Goffman, R. W., & Velazquez, C. V. (1993). Making your point. A process approach to argumentation. Heinle & Heinle Pubs.

 

Watson, F. E. (2001). The network marketer. Houston, Tex.: Emerald Ink Pub.

 

Watson, F. E. (2002). The art of persuasion. Houston, Tex.: Emerald Ink Pub.

 

Weaver, P. C., & Weaver, R. G. (1977). Persuasive writing. A manager's guide to effective letters and reports. New York: Free Press.

 

Weaver, R. M. (1953). The ethics of rhetoric. Chicago: H. Regnery Co..

 

Weiss, R. O. (1995). Public argument. Lanham (Md.: University Press of America.

 

Wendel, R., & Gorman, W. (1988). Selling. Personal preparation, persuasion, strategy. New York, NY: Random House.

 

Whately, R. (1841). Elements of rhetoric: Comprising an analysis of the laws of moral evidence and of persuasion.  With rules for argumentative composition and elocution. London: B. Fellowes.

 

White, E. C. (1987). Kaironomia: On the will-to-invent. Ithaca: Cornell University Press.

 

White, J. V. (1984). Using charts and graphs. 1000 ideas for visual persuasion. Bowker.

 

Whitney, R. A., Hubin, T., & Murphy, J. D. (1965). The new psychology of persuasion and motivation in selling. Englewood Cliffs, N.J.: Prentice-Hall.

 

Whittaker, J. H. (1990). The logic of religious persuasion. Bern: Lang.

 

Whitten, B. (1974). Jane Austen's comedy of feeling. A critical analysis of Persuasion. Ankara:

 

Wilder, C. (1990). The presentations kit. 10 steps for selling your ideas. Chichester: John Wiley & Sons.

 

Wilkins, F. (1994). Persuasive jury communication. Case studies from successful trials. Shepard's/New York: McGraw-Hill.

 

Williams, J. M., & Colomb, G. G. (2001). The craft of argument. New York: Longman.

 

Williams, J. M., & Colomb, G. G. (2002). The craft of argument, concise. New York: Longman.

 

Williams, J. M., & Colomb, G. G. (2003). The craft of argument, with readings. New York: Longman.

 

Williams, J. M., & Colomb, G. G. (2003). The craft of argument. New York: Longman.

 

Williams, M. R., & Cooper, M. (2002). Power persuasion. Moving an ancient art into the media age. Greenwood, Ind.: Educational Video Group.

 

Wilson, S. R. (2002). Seeking and resisting compliance. Why people say what they do when trying to influence others. Thousand Oaks, Calif.: Sage Publications.

 

Winfield, C. M. (1988). Original oratory. Kansas City, Mo. (P.O. Box 60626, Kansas City 64195): National Federation of State High School Associations.

 

Witke, C. (1970). Latin satire. The structure of persuasion.. Leiden: Brill.

 

Witzling, L., & Greenstreet, B. (1989). Presenting statistics. A manager's guide to the persuasive use of statistics. New York: Wiley.

 

Wolfensperger, P. (1994). Shakespeare, impartial and partial. Strategies of persuasion in the comedies. Francke.

 

Wood, N. V. (1995). Perspectives on argument. Englewood Cliffs, NJ: Prentice-Hall.

 

Wood, N. V. (1998). Perspectives on argument. Upper Saddle River, N.J.: Prentice Hall.

 

Wood, N. V. (1998). Writing argumentative essays. Upper Saddle River, N.J.: Prentice Hall.

 

Wood, N. V. (2001). Perspectives on argument. Upper Saddle River, N.J.: Prentice Hall.

 

Wood, N. V. (2001). Writing argumentative essays. Upper Saddle River, N.J.: Prentice Hall.

 

Wood, N. V. (2004). Perspectives on argument. Upper Saddle River, N.J.: Prentice Hall.

 

Woodward, G. C. (1990). Persuasive encounters: Case studies in constructive confrontation. New York: Praeger.

 

Woodward, G. C., & Denton, R. E. (1988). Persuasion and influence in American life. Prospect Heights, Ill.: Waveland Press.

 

Woodward, G. C., & Denton, R. E. (1996). Persuasion & influence in American life. Prospect Heights, Ill.: Waveland Press.

 

Woodward, G. C., Denton, R. E., & Woodward, G. C. (1992). Persuasion & influence in American life. Prospect Heights, Ill.: Waveland Press.

 

Woolf, B. (1990). Friendly persuasion: My life as a negotiator. New York: Putnam.

 

Worthington, I. (Ed.). (1994). Persuasion. Greek rhetoric in action. London: Routledge.

 

Wright, E. T. (1987). How to use courtroom drama to win cases. Englewood Cliffs, N.J.: Prentice-Hall.

 

Wright, E. T. (1994). Winning courtroom strategies. Englewood Cliffs, NJ: Prentice Hall.

 

Wuorio, J. (2003). How to buy and sell (just about) everything. More than 500 step-by-step instructions for everything from buying the perfect gift to donating used clothing to hiring a gardener to selling your screenplay. New York: Free Press.

 

Yacovone, D. (1991). Samuel Joseph May and the dilemmas of the liberal persuasion, 1797-1871. Philadelphia: Temple University Press.

 

Younger, I. (1990). Persuasive writing. Minnetonka, Minn.: Professional Education Group.

 

Yudkin, M. (1996). Persuading on paper. The complete guide to writing copy that pulls in business. New York: Plume.

 

Zagal Arreguín, H. (1993). Retorica, induccion y ciencia en Aristoteles: Epistemologia de la epauoue. Ciudad de Mexico: Universidad Panamericana.

 

Zagar, I. Z. (1995). Argumentation in language and the Slovenian connective "pa". Wilrijk, Belgium: Universiteit Antwerpen, Universitaire Instelling Antwerpen, Departement Germaanse, Afdeling Linguïstiek.

 

Zanna, M. P., & Olson, J. M. (Eds.). (1987). Social influence. Hillsdale, N.J.: L. Erlbaum Associates.

 

Zanna, M. P., Olson, J. M., & Herman, C. P. (Eds.). (1987). Social influence. Hillsdale, N.J.: L. Erlbaum Associates.

 

Zender, K., & Morris, L. (1981). Persuasive writing. A college reader. New York: Harcourt Brace Jovanovich.

 

Zuker, E. (1991). The seven secrets of influence. New York: McGraw Hill.

 

Zuker, E. (1994). Influence. Portable power for the '90s. Crisp Publishers.